Core Insights - The National Press and Publication Administration released the approval information for domestic online games in October 2025, granting a total of 166 licenses, including 159 domestic and 7 imported games [1][3] - The number of game licenses issued in October is the second highest this year, following August's 173 licenses, bringing the total for 2025 to 1,440 licenses, with 1,354 for domestic games and 86 for imported games [1] Group 1: Game Categories and Companies - Over 40% of the approved games in October are casual mobile games [1] - Notable companies receiving approvals include FunPlus, 37 Interactive Entertainment, Klei Entertainment, Youzu Interactive, and Eagle Horn Network [1][3] - Key products approved include Eagle Horn Network's "Arknights," 37 Interactive Entertainment's "Survival 33 Days," and Klei Entertainment's "Blue Moon Hero" [3] Group 2: Absences and New Entries - Notably, NetEase was absent from the list of approved games, while Tencent only had one game approved, "Eight Desolate Journey," operated by Guangzhou Kugou Computer Technology Co., Ltd [3] - The mobile game "Tomorrow's Prologue," operated by Beijing San快 Technology Co., Ltd, is linked to Meituan, co-owned by Meituan's founders Wang Xing and Mu Rongjun [3][4]

Core Insights - In October 2025, the National Press and Publication Administration approved a total of 159 domestic online games, indicating a significant regulatory activity in the gaming industry [1]. Game Approval Details - The approved games include titles such as "Aotu World: Rainbow Collector," "Eight Directions Knight Group," "Eight Wilderness Adventure," "Dominion Blade," and "Brick Moving Elite" [1]. - The approval process reflects ongoing support for the gaming sector, which is crucial for industry growth and innovation [1]. Publisher and Developer Information - Various publishers and developers are involved in the approved games, including Shanghai Wenyi Audio-Visual Electronic Publishing House, Shanghai Potian Network Technology, and Guangzhou Gud Network Technology [3][4]. - The approval dates for these games are consistent, with all being approved on October 21, 2025, showcasing a streamlined regulatory process [3][4]. Game Categories - The majority of the approved games fall under mobile and casual puzzle genres, indicating a trend towards mobile gaming and casual entertainment [3][4][5]. - This diversification in game types may cater to a broader audience, enhancing user engagement and market reach [1]. ISBN and Approval Codes - Each approved game is assigned a unique ISBN and approval code, which aids in tracking and regulatory compliance within the industry [3][4][5]. - The systematic approach to game approvals may enhance transparency and accountability in the gaming market [1].