游客的纷至沓来，离不开有组织、有计划的"主动出击"。节前，围绕9天的超长假期，烟台市文化 和旅游局策划推出"马上有福游烟台"主题活动300场，为市民游客带来一个热热闹闹、红红火火的仙境 大年。 其中，在灯会方面，烟台山"马上生花"迎春灯会、烟台植物园迎新春大型灯会、牟平区非遗花灯会 等，为市民游客点亮新春。庙会方面，有着600余年历史的毓璜顶庙会，在大年初五和市民游客见面。 此外，芝罘仙境春节各项活动也非常精彩，除了烟台山灯会外，还有朝阳街新春嘉年华、所城里文化体 验周、芝罘湾广场马年主题派对等，吸引市民游客纷纷打卡参与，感受浓郁的胶东年味儿。 赏灯玩雪品非遗 全季全时供给足 烟台文旅燃爆马年新春 2月22日，正月初六，春节假期已近尾声，但在烟台朝阳、所城历史文化街区，依旧人气不减。来 自浙江的游客姜庆涛一家，因孩子沉浸在非遗技艺里，玩得不亦乐乎，特意多住一晚。"没想到这里有 这么多的非遗体验项目，孩子非常感兴趣，民俗活动也是丰富多彩，都舍不得离开了。"姜庆涛说。 景区游人如织，庙会人头攒动，冰雪乐园笑语喧天……刚刚过去的春节假期，烟台文旅市场呈现景 区火爆、年味浓郁、业态丰富、消费升温、安全有序的良好态势。 ...

Group 1 - The core message highlights a significant increase in tourism during the Spring Festival, with a 11.86% year-on-year growth in visitor numbers and a 12.18% increase in tourism revenue [1] - Various cultural and historical venues extended their hours and offered special events, contributing to a rich cultural experience for visitors [1] - The province organized over 80 traditional cultural activities, blending modern elements with traditional customs, enhancing the festive atmosphere [2] Group 2 - Winter sports and activities have become a new trend, with the province promoting unique ice and snow experiences that attract tourists [3] - The integration of diverse business models in the cultural tourism sector has stimulated consumer spending, with a focus on new experiences and entertainment options [4] - Local attractions are adapting to seasonal changes by incorporating winter-themed activities and amenities, appealing to younger demographics and families [4]

Group 1 - The "Happy Ice and Snow Season" in Miyun District will last until March 2026, offering diverse winter entertainment options for citizens [2] - The upgraded Nanshan and Yunfo ski resorts feature over 20 ski trails catering to different skill levels, including night skiing experiences [2] - Various winter activities are planned, including ice climbing at Yunmeng Gorge and winter hot spring experiences at local hotels and boutique inns [2] Group 2 - A series of promotional policies covering attractions, accommodation, dining, and retail have been launched, featuring over 80 discount measures [3] - Key attractions like Gubei Water Town and Zhangyu Aifei Castle are offering free admission and discounted tickets with additional benefits [3] - The "ticket root economy" model allows visitors to exchange ski ticket stubs for dining vouchers and retail discounts at 28 participating businesses [3]

Group 1 - Jilin Province has announced an "ice and snow holiday" from December 3 to 7, 2023, for all students in the compulsory education stage, without encroaching on winter and summer vacations [1] - The government encourages employees in public and private sectors to take paid leave to accompany their children for related experiential activities [1] - Various organizations are advised to plan work tasks and employee leave flexibly, allowing for staggered and reasonable adjustments to paid leave [1] Group 2 - During the ice and snow holiday, Jilin's cultural and tourism department will organize 171 A-level tourist attractions and 39 qualified ski and ice rinks to offer free experiences for students [3] - Students can enjoy a free 3-hour ice and snow activity, including full equipment, by presenting valid identification at designated venues [3] - Parents accompanying students will receive a 30% discount on snow and entrance tickets, capped at 300 yuan [3] Group 3 - Additionally, 85 museums, 17 art galleries, 66 public libraries, and 79 cultural centers in Jilin will be open to the public, providing diverse experiences in history, technology, and cultural heritage [3] - Other regions, such as Urumqi and Altay in Xinjiang, have also announced similar holiday arrangements, potentially allowing for a nine-day break including weekends [3]