Core Viewpoint - The recent drop in temperatures has led to a surge in interest in the ice and snow economy, with related stocks experiencing significant price increases as the ice and snow tourism season begins [3][4]. Group 1: Stock Performance - On November 4, ice and snow concept stocks saw collective price increases, with notable gains including: - Jingxue Energy (301010.SZ) up 13.49% - Dalian Shengya (600593.SH) initially up 9%, closing at 7.43% - Xue Ren Group (002639.SZ) hitting a price limit, peaking at 12.45 - Bing Shan Re Leng (000530.SZ) up 6.04% - Xiyu Tourism (300859.SZ) up 5.75%, peaking at 42.09 [3]. Group 2: Tourism Trends - Recent booking data indicates a strong interest in ice and snow tourism, particularly among southern tourists, who make up over 60% of bookings for ice and snow-related products [4][5]. - Popular destinations for ice and snow tourism include Harbin, Beijing, Changchun, Shenyang, Dalian, and others, with Harbin being a particularly favored "internet celebrity" city for travel [4][5]. Group 3: Demographics and Preferences - The primary demographic for ice and snow tourism consists of individuals born in the 1990s and 2000s, accounting for nearly 50% of bookings, with a notable enthusiasm for challenging activities such as skiing and snowmobiling [5][6]. - The opening of various ski resorts has led to increased bookings for transportation, accommodation, and ski packages, contributing to the rise in stock prices of related tourism companies [5]. Group 4: Southern Tourism Demand - As temperatures drop, there is a noticeable increase in demand from northern tourists seeking warmer southern destinations, with a 20% year-on-year increase in bookings for accommodations in provinces like Hainan and Yunnan [6]. - The trend of younger digital nomads and families choosing to spend the winter in southern regions is also on the rise, with significant growth in bookings from the post-95 and post-00 demographics [6].

Core Insights - The recent drop in temperatures has led to a surge in interest in the ice and snow economy, with related stocks experiencing significant price increases [1][2] - The ice and snow tourism season has officially begun, with a notable increase in bookings from southern tourists, who now account for over 60% of the market [1] Group 1: Stock Performance - On November 4, ice and snow concept stocks saw collective gains, with notable increases such as Jingxue Energy rising by 13.49% and Dalian Shengya reaching a peak of 62.14 yuan per share [1] - Other companies like Xue Ren Group and Bingshan Refrigeration also experienced significant stock price increases, with Xue Ren Group hitting a daily limit up [1] Group 2: Tourism Trends - Popular ice and snow tourism destinations include Harbin, Beijing, and Changchun, with Harbin seeing a 23% year-on-year increase in flight bookings from October 29 to December 31 [2] - The primary demographic for ice and snow tourism is the post-90s and post-00s generations, who account for nearly 50% of bookings, with a particular interest in challenging activities like skiing and snowmobiling [2] Group 3: Booking Insights - The opening of various ski resorts has led to a significant increase in bookings for transportation, hotels, and ski packages, contributing to the rise in stock prices of related tourism companies [2]

Core Insights - The recent drop in temperatures has led to a surge in interest in the ice and snow economy, with related stocks experiencing significant price increases [2] - The ice and snow tourism season has officially begun, attracting attention from investors and travelers alike [2] Group 1: Stock Performance - On November 4, ice and snow concept stocks saw collective gains, with notable increases such as Jingxue Energy rising by 13.49% and Dalian Shengya reaching a peak of 62.14 yuan per share [2] - Other companies like Xue Ren Group and Bing Shan Cold Chain also experienced significant stock price increases, with Xue Ren Group hitting a daily limit up [2] Group 2: Tourism Trends - Major cities like Harbin, Beijing, and Changchun are leading in ice and snow tourism bookings, with Harbin's flight bookings increasing by 23% year-on-year [3] - The demographic of travelers is shifting, with individuals born in the 1990s and 2000s making up nearly 50% of bookings, particularly favoring challenging winter sports [3][4] Group 3: Regional Travel Patterns - Southern tourists are increasingly traveling north for snow experiences, while northern tourists are heading south to escape the cold, with significant growth in bookings for southern warm winter destinations [3][4] - Platforms like Tujia report a 20% year-on-year increase in bookings for southern provinces, with a notable rise in long-term stays [4]