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同程旅行(00780.HK):国内酒店增速快于行业 出境和酒管驱动增长
Ge Long Hui· 2025-08-20 04:02
Core Insights - Tongcheng Travel's Q2 2025 revenue increased by 10% to 4.67 billion yuan, slightly above market expectations by 0.6%, driven by better-than-expected hotel and other revenues [1] - Non-IFRS net profit reached 770 million yuan, exceeding market expectations by 3.3%, with a Non-IFRS net profit margin of 16.6%, attributed to improved marketing efficiency [1] Revenue Growth - Domestic hotel business outperformed the industry, with Q2 2025 Average Daily Rate (ADR) showing positive year-on-year growth, reflecting changes in consumer habits; the share of room nights from three-star hotels increased by 4 percentage points year-on-year [1] - The company expects Q3 2025 hotel room nights to grow by 10-15% year-on-year, with ADR showing low single-digit growth, anticipating a 13% year-on-year increase in hotel revenue [1] - International flight ticket volume increased by over 30% in Q2 2025, with international ticket revenue accounting for over 6% of transportation revenue, a 2 percentage point increase year-on-year [1] Future Growth Engines - The outbound business and hotel management are identified as dual growth engines; the company is tapping into the outbound travel demand from lower-tier markets and aims for international business to break even by year-end [2] - The hotel management business is expanding, with over 2,700 hotels currently operating on the Yilong hotel technology platform and another 1,500 in preparation, ranking 8th in the China Hotel Association's list for 2024 [2] Profitability Improvement - Core OTA operating profit reached 1.07 billion yuan in Q2 2025, with an operating profit margin of 26.7%, up from 24.3% in the same period last year [2] - The company anticipates continued improvement in profit margins due to enhanced marketing efficiency, operational leverage, and the maturation of international business [2] Earnings Forecast and Valuation - The company maintains its revenue and profit expectations for 2025/2026, with a target price of 23 HKD, corresponding to 15x/12x 2025e and 2026e Non-IFRS P/E, indicating a potential upside of 17% [2]