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有机新品上市、智能制造落地,千禾味业引领清洁调味品新趋势
Sou Hu Cai Jing· 2025-07-21 09:39
Core Insights - The increasing health awareness among consumers is shifting the focus from taste to ingredient sourcing, nutritional structure, and traceability in the condiment market [1][3] - The organic condiment market is experiencing significant growth, with China's organic product sales surpassing 100 billion yuan in 2023, marking a 61% increase since 2018 [3] - Qianhe Flavor Industry has launched organic soy sauce and organic vinegar products that meet high safety standards, including over 400 pesticide residue tests, setting a benchmark for health-oriented and premium condiment development [1][6] Industry Trends - The condiment market is evolving towards "healthification" and "convenience," with traditional staples like soy sauce maintaining market share while less health-oriented categories face declines [1][3] - Consumers are demanding higher health attributes from condiments, leading to challenges in balancing health needs with unique flavor profiles [3][4] - The industry is addressing long-standing issues such as additive abuse and flavor homogenization, necessitating innovation in product offerings [3][4] Company Developments - Qianhe Flavor Industry's new organic products are fully traceable from raw materials to production, enhancing consumer trust [4] - The company has invested in food safety and smart manufacturing innovations, aligning with national initiatives to reduce chemical interventions in food production [5][6] - Qianhe's production facility has achieved a 100% compliance rate in quality checks since 2014, establishing a "trust moat" in the organic sector [6] Technological Innovations - Qianhe Flavor Industry is leveraging technology to enhance food safety and flavor experience, evidenced by its smart manufacturing project that increases production capacity to 1.2 million tons [7][8] - The company is collaborating with Sichuan University to explore traditional fermentation techniques, aiming to replicate the unique flavors of traditional soy sauce without additives [7][8]