过去几年，针对银发群体的商业模式不断衍化，其覆盖的商品类型也从传统保健品拓宽至米面粮油等日常消费品。当基础商品被贴上"健康""有机"的标 签，一个规模庞大的老年消费市场成了不少企业的新目标。 例如发力专业老人鞋市场的知名品牌足力健，如今不仅在线下开设了独立的有机食品门店，还同步上线小程序，将商业触角从老人的"脚底"拓展至"舌 尖"。 一个专注老人鞋的品牌，为何要跨界进入完全陌生的食品领域？背后是企业发展的生态化延伸，还是基于"银发信任"的全新"收割方式"？ 低价会员制下的"有机"生意 今年以来，河南多地的街头、商场里，陆续出现了一批醒目的"足力健有机食品店"招牌。对于大多数被足力健电视广告"洗过脑"的消费者而言，眼前的景 象着实令人困惑——那个以专业老人鞋著称的"足力健"，突然之间卖起了有机食品。 在门店规模堪比小型超市的"足力健有机食品店"里，粮油、调味品、零食、饮品、茶叶等日常消费品被摆上了货架，门头上也着重突出"有机食品""健康 食品"等标签。同时，又刻意避开了老年消费市场中争议较大的保健品领域，显示出对市场风险的谨慎考量。 *图片来源：小红书截图 然而仔细观察又会发现，店铺在商品认证上采取了一种混合策 ...

Core Insights - Once Upon a Farm, a baby food company co-founded by Jennifer Garner, has filed for an IPO with plans to list on the NYSE under the ticker "OFRM" [1] - The company reported a 66% year-over-year revenue growth for the six months ending June 30, 2025, but has a history of losses, raising questions about its ability to achieve or maintain profitability [1] - The IPO will be underwritten by Goldman Sachs and JPMorgan [1] Company Overview - Once Upon a Farm was founded in 2015 by Cassandra Curtis and Ari Raz, headquartered in Berkeley, California [1] - The company specializes in organic baby and children's food, offering over 115 products including refrigerated oatmeal pouches, oatmeal bars, frozen foods, and pantry snacks [1] - The company's mission is to provide nutritious and convenient food for infants, expanding to products for children of all ages, inspired by Garner's experiences on her family farm in Oklahoma [1] Product Details - The company's best-selling product is a 15-pack of dairy-free smoothie blends, retailing at $61.50 [1] - All products are labeled as organic, non-GMO, and free from added sugars, artificial flavors, colors, and preservatives [1]

Core Viewpoint - The Guangdong exhibition group is showcasing over 200 high-quality agricultural products at the 13th China Green Food Expo and the 16th China International Organic Food Expo in Yinchuan, highlighting the region's agricultural strengths and commitment to quality [3][5][6]. Group 1: Event Overview - The events will take place from September 25 to 27 in Yinchuan, Ningxia [22]. - The Guangdong exhibition will feature two main pavilions: the DT02 pavilion focusing on green landmark products and the ET05 pavilion dedicated to organic products [23][25]. Group 2: Product Highlights - The Guangdong pavilion will present 102 products from 54 enterprises, showcasing the essence of Guangdong's agricultural craftsmanship [11][12]. - The organic pavilion will include 91 organic products from 21 companies, emphasizing natural growth and high-quality ingredients [15][16]. Group 3: Agricultural Achievements - As of August 31, 2025, Guangdong has certified 799 green food products and 92 organic products, reflecting the province's agricultural development [7][8]. - The exhibition aims to provide a comprehensive display of Guangdong's modern agricultural achievements and quality products [8]. Group 4: Visitor Engagement - The exhibition will feature live cooking demonstrations, product tastings, and opportunities for networking and business discussions [19][20]. - Visitors are encouraged to experience the authentic flavors of Guangdong and engage in a journey of taste and health [26][27].

在食品健康意识加速普及的今天，消费者对调味品的选择已不再满足于风味好与否，而是更加关注原料 来源、添加成分、营养结构乃至生产过程的可追溯性。"吃得干净""吃得透明"逐渐成为新的消费共识。 最新行业调研报告也佐证了这一趋势。从市场份额来看，调味品市场呈现出了"健康化""便捷化"等发展 态势，市场份额第一的传统刚需品类酱油保持份额增长，而与健康概念相关性较差的类目则均面临一定 程度上的市场份额下滑。 面对这一趋势，千禾味业近日重磅推出有机老抽酱油与有机窖醋系列新品，以覆盖400项农残检测的超 高标准，为调味品健康化、高端化发展提供了一个范式样本。 有机调味品破局 近年来，"有机"成为食品行业的高频关键词。《中国有机产品认证与有机产业发展（2024）》显示， 2023年中国有机产品销售额首次突破1000亿元，是2018年的1.61倍。中国已成为全球第三大有机消费市 场。 在这样的背景下，调味品市场迎来了新的机遇和挑战。一方面，消费者对酱油、醋等调味品的健康属性 提出了更高要求；另一方面，传统调味品行业长期存在的"添加剂滥用""风味趋同"等问题也逐渐暴露。 如何在满足消费者健康需求的同时，又能保持产品风味的独特性，成 ...

Group 1 - The increasing health awareness among parents has led to a growing preference for organic baby food, particularly organic milk powder, which is seen as a safer and more nutritious option [1][2] - Organic farms require a three-year soil purification process to ensure the absence of harmful substances such as herbicides, pesticides, and hormones, adhering to natural growth methods [1] - Organic milk powder must contain at least 95% organic ingredients and avoid synthetic additives, with production processes designed to prevent chemical contamination [1] Group 2 - Ming Yi International, a leading Chinese dairy company with nearly 30 years in the national nutrition health sector, offers the high-end organic milk powder brand "Mu Lan Chun," which boasts a 97% organic purity and comprehensive nutrition [2] - The Mu Lan Chun A2 organic milk powder features eight organic systems, including organic pastures and cows, and is certified by national authorities, exceeding EU standards [2] - The formula includes 100% organic A2 protein, beneficial probiotics, and a combination of nutrients designed to support the overall growth and development of babies [2]

这种乍一看和我们熟悉的油菜薹类似的绿叶菜，是华中农业大学国家油菜工程技术研究中心历时17年研发的新品种，由菘蓝（板蓝根）与甘蓝型油菜杂交 培育而成。 研究人员表示，项目最初是希望以杂交方式提高油菜的抗病性，却发现板蓝根的部分遗传物质导入油菜后，不但具备一些人体内抗病毒的活性，青菜的口 感还更加清甜，适合市场推广。尽管相关人士多次强调板蓝根菜是菜不是药，但板蓝根青菜却早已被人们赋予了"健康养生"的光环。 不难发现，和板蓝根菜类似的各种新奇蔬菜总会出现在人们的餐桌之上。无论是主打丰富的研究背景、宣传独特的健康成分，还是把生活方式营销玩出新 花样，它们都能让那些没什么时间和土地打交道的消费者们，心甘情愿地为它们买单。 这个春天，当一位都市白领第一次因为好奇从超市货架上拿下一袋板蓝根青菜时，他或许不会想到这标价为13.8元/300g的贵价蔬菜，正以惊人的速度成 为全国中产手推车上的新晋顶流。 青菜里的爱马仕——板蓝根青菜。（图/小红书截图） 以往人们往往在肉类食材上下足功夫，如今餐桌上最常见的蔬菜也开始被重视起来。不过，在板蓝根菜成为近期的蔬菜顶流之前，被年轻人抢购的蔬菜 界"老网红"还是羽衣甘蓝。 羽衣甘蓝原产于地 ...