Core Insights - The mobile game "Zhu Xian 2," launched by Perfect World, achieved significant success by topping the iOS free chart on its first day and ranking high on multiple platforms [1][3] - The game integrates traditional Chinese aesthetics with advanced technology, making it a highly anticipated title in the fantasy RPG genre for 2025 [3][5] - A recent offline event, the "Summer Game Festival," attracted over 200,000 participants across major cities, showcasing the game's immersive experience and strong player engagement [1][3] Technology Empowerment - "Zhu Xian 2" is the first mobile game globally to utilize HarmonyOS NEXT cloud ray tracing technology, enhancing visual performance by offloading some rendering calculations to the cloud [5][6] - The game features advanced graphics capabilities, including a global lighting system and dynamic weather effects, which significantly improve the immersive experience [6][7] - The collaboration with Huawei has allowed the game to leverage AI super-resolution technology, doubling the detail and stability of graphics [5][6] Brand Synergy - The partnership between Huawei and "Zhu Xian 2" is aimed at expanding the younger user demographic while enhancing cross-device and cross-platform experiences [7][9] - This collaboration exemplifies a successful model for integrating technology and cultural content, enriching user experiences and promoting the fusion of domestic technology and culture [7][9] - Industry experts note that such collaborations are enhancing the competitiveness of domestic games and hardware manufacturers in the global market [8][9] Future Outlook - Perfect World and Huawei plan to deepen their collaboration in technology development, scene innovation, and global expansion, aiming to elevate Chinese original IPs and technologies on the international stage [9]