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国产科技顶流“双剑合璧” 完美世界携手华为打造合作新标杆
Cai Fu Zai Xian· 2025-08-20 03:32
Core Insights - The mobile game "Zhu Xian 2," launched by Perfect World, achieved significant success by topping the iOS free chart on its first day and ranking high on multiple platforms [1][3] - The game integrates traditional Chinese aesthetics with advanced technology, making it a highly anticipated title in the fantasy RPG genre for 2025 [3][5] - A recent offline event, the "Summer Game Festival," attracted over 200,000 participants across major cities, showcasing the game's immersive experience and strong player engagement [1][3] Technology Empowerment - "Zhu Xian 2" is the first mobile game globally to utilize HarmonyOS NEXT cloud ray tracing technology, enhancing visual performance by offloading some rendering calculations to the cloud [5][6] - The game features advanced graphics capabilities, including a global lighting system and dynamic weather effects, which significantly improve the immersive experience [6][7] - The collaboration with Huawei has allowed the game to leverage AI super-resolution technology, doubling the detail and stability of graphics [5][6] Brand Synergy - The partnership between Huawei and "Zhu Xian 2" is aimed at expanding the younger user demographic while enhancing cross-device and cross-platform experiences [7][9] - This collaboration exemplifies a successful model for integrating technology and cultural content, enriching user experiences and promoting the fusion of domestic technology and culture [7][9] - Industry experts note that such collaborations are enhancing the competitiveness of domestic games and hardware manufacturers in the global market [8][9] Future Outlook - Perfect World and Huawei plan to deepen their collaboration in technology development, scene innovation, and global expansion, aiming to elevate Chinese original IPs and technologies on the international stage [9]
传媒互联网产业行业研究:DeepSeek开源5个项目,GPT 4.5发布
SINOLINK SECURITIES· 2025-03-03 05:08
本周观点 传媒:DeepSeek 开源周启动,GPT-4.5 发布,持续关注 AI 应用落地情况、对内容板块的赋能及并购重组主线。 投资逻辑 DeepSeek 开源周启动,GPT-4.5 发布,持续关注 AI 应用落地情况、对内容板块的赋能及并购重组主线。1)内 容:院线进入淡季,关注 AI 对影视剧的赋能;游戏板块,看好有基本面支撑、积极布局 AI 的标的。2)AI:关 注 AI 应用落地情况,看好"Chat"类产品及基于算法的应用/工具。 行业新闻 风险提示 内容上线及表现不及预期风险;宏观经济运行不及预期风险;AI 技术迭代和应用不及预期风险;政策监管风险。 敬请参阅最后一页特别声明 1 1)AI:DeepSeek 开源 5 个项目,大模型持续迭代,继续看好 25 年 AI 应用加速落地。我们认为,以 DeepSeek 为代表的训练成本较低且开源的大模型推动了模型平权,使垂类模型训练、AI 应用落地的实现更加经济, 也使创意落地的可能性大大增加。2 月 24 日,Pixverse V4 发布,可 5 秒生成 AI 视频;2 月 25 日,阿里 Wan2.1 视频生成大模型宣布在 Apache2.0 许可 ...