证券日报网讯 2月24日，新媒股份在互动平台回答投资者提问时表示，公司积极在中短剧领域深入探 索，已投资多部涵盖长剧（网络剧+电视剧）、精品横屏中剧及竖屏短剧，并上线爱奇艺、优酷、腾讯 视频、芒果TV、红果短剧等主流平台。未来，公司将继续围绕"打造互联网新视听头部平台"的战略目 标，积极建设"喜粤TV"媒资库，集成电影、电视剧、动漫、纪实、综艺、电竞等全品类内容，有序推 进多款精品影视、动画片、网络剧、微短剧等内容的投资出品，持续提升版权内容竞争力。 （文章来源：证券日报） ...

截至2026年1月16日收盘，新媒股份(300770)报收于45.77元，下跌3.8%，换手率3.22%，成交量7.34万 手，成交额3.39亿元。 董秘最新回复 投资者： 尊敬的董秘，贵公司2025年已投资长剧（网络剧+电视剧）5部、精品横屏中剧23部、竖屏短 剧14部，请问这些所投之剧所产生的相应分红等收益是否会体现在四季度财务报表里 董秘： 尊敬的投资者，感谢您的关注！公司参投的长剧、中剧及短剧目前正按计划陆续上线播出，相 关收益将随着各剧集的排播进度、平台分账结算节奏以及合同约定的收入确认条件，分期体现在后续财 务报表中。关于公司各项业务的经营业绩情况，请关注公司在巨潮资讯网披露的定期报告。 投资者： 贵公司有没有通过aigc等来实现AI技术的生成，还有贵公司的大模型什么时候出来 投资者： 尊敬的董秘，贵公司只在上市头两年出过业绩预告，之后就再也没有出过业绩预告了，按照 证监会的说法是上市公司也可以在定期报告披露前主动披露业绩快报，希望能主动公告业绩预告，即便 业绩没有啥增长也可以提前预告 董秘： 尊敬的投资者，感谢您的关注和建议！关于公司经营业绩情况，请关注公司在巨潮资讯网披露 的相关公告。 当日关 ...

Core Viewpoint - The company is focusing on the short and medium drama sector, with plans to invest in various types of content and aims to enhance its competitive edge in copyright content [1] Group 1: Investment Strategy - In 2025, the company plans to explore the short and medium drama field more deeply, having already invested in multiple projects including long dramas (web series + TV dramas), high-quality horizontal medium dramas, and vertical short dramas [1] - The company adheres to a premium investment approach, achieving a high project selection success rate [1] Group 2: Content Performance - The company has produced several hit series, with "Three More Snow" ranking first in the monthly and fourth in the annual short drama chart by Yunhe Data for October [1] - "Desperate Pursuit Order" ranked first in the 45th week short drama weekly chart and second in the November monthly chart [1] - "Three People Walking" received a score of 7.5 on Douban, ranking third in the Douban Chinese drama weekly chart [1] Group 3: Strategic Goals - The company aims to build a leading internet audiovisual platform, actively developing the "Xiyue TV" media resource library, which will integrate various content types including movies, TV dramas, animations, documentaries, variety shows, and esports [1] - The company plans to systematically advance the investment and production of multiple high-quality films, animations, web dramas, and micro-short dramas to continuously enhance its copyright content competitiveness [1]

Group 1 - The company aims to build a leading internet audiovisual platform, focusing on the strategic goal of developing the "Xiyue TV" media library [2] - The media library will integrate a wide range of content, including movies, TV series, animations, documentaries, variety shows, and esports [2] - The company is actively investing in and producing high-quality content, including multiple projects such as "Quegu," to enhance its competitive edge in copyright content [2]

Group 1: Financial Performance - In the first half of 2025, the company achieved consolidated operating revenue of 817 million RMB, a year-on-year increase of 5.94% [3] - The net profit attributable to shareholders was 346 million RMB, reflecting a year-on-year growth of 24.43% [3] - The net profit after deducting non-recurring gains and losses reached 348 million RMB, up 25.18% year-on-year [3] - Total assets at the end of the reporting period amounted to 4.922 billion RMB, an increase of 8.95% compared to the end of the previous year [3] Group 2: Business Development - IPTV basic business revenue was 414 million RMB, a decline of 1.08% year-on-year, with effective users reaching 20.8 million, up 2.51% [4] - Internet audio-visual business revenue grew to 341 million RMB, a year-on-year increase of 12.80% [5] - Content copyright business revenue was 48.0015 million RMB, reflecting a growth of 24.10% year-on-year [6] Group 3: Strategic Initiatives - The company plans to deepen strategic cooperation with telecom operators and content providers to enhance the content ecosystem of IPTV and internet television [7][8] - There will be increased investment in technology, exploring AI and big data applications for content recommendation and user operations [8] - The company aims to expand its content copyright business and strengthen the production of high-quality content [8] Group 4: Shareholder Returns - The mid-year dividend plan for 2025 includes a cash dividend of 10 RMB per 10 shares, totaling 228 million RMB, which accounts for 65.88% of the net profit attributable to shareholders [8] - The company has initiated a share buyback program, repurchasing approximately 1.29 million shares, representing about 0.56% of the total share capital, with a total transaction amount of 50.0164 million RMB [8]

Core Viewpoint - The company reported a strong performance in H1 2025, with significant revenue and profit growth, driven by tax policy changes and the growth of IPTV value-added services [1][2]. Financial Performance - Total revenue for H1 2025 reached 817 million yuan, a year-on-year increase of 5.94% - Net profit attributable to shareholders was 346 million yuan, up 24.43% year-on-year - In Q2 2025, revenue was 411 million yuan, reflecting a year-on-year growth of 10.75% and a quarter-on-quarter increase of 1.01% - Q2 net profit attributable to shareholders was 185 million yuan, a year-on-year increase of 42.35% and a quarter-on-quarter increase of 15.04% [1][2]. Business Segments - IPTV business revenue was 414 million yuan, down 1.08% year-on-year - Internet audio-visual business revenue was 341 million yuan, up 12.80% year-on-year - Content copyright business revenue was 48 million yuan, up 24.10% year-on-year - The growth in internet audio-visual business was primarily driven by a 23.68% increase in Guangdong IPTV value-added services, reaching 237 million yuan [3][5]. Cost and Expenses - The company's comprehensive gross margin was 49.00%, a decrease of 1.05 percentage points year-on-year - The decline in gross margin was mainly due to a 1.60 percentage point drop in the gross margin of the internet audio-visual business [3][4]. Strategic Initiatives - The company is deepening cooperation with major telecom operators to enhance brand visibility and engagement - Effective IPTV users reached 20.8 million, a year-on-year increase of 2.51% - The number of effective smart terminals serviced by the company reached 27.71 million, a year-on-year increase of 14.74% [5][6]. Content Development - The company is actively building its content library, integrating various content types including movies, dramas, and animations - Recent successful projects include the web drama "Blind Spot" and various animated series, which have gained significant traction on major platforms [6]. Profit Forecast and Valuation - The company maintains its profit forecast, expecting net profits of 706 million yuan, 744 million yuan, and 771 million yuan for 2025-2027 - The estimated price-to-earnings (PE) ratio for 2025 is set at 18X, with a target price of 55.49 yuan, reflecting an increase from the previous target of 43.12 yuan [7].

Business Expansion and Strategy - The company aims to establish itself as a leading internet audiovisual platform in Guangdong and expand nationwide, focusing on smart home and smart city integrations [3][4]. - Plans to enhance the "Xiyue TV" brand through innovative marketing strategies and partnerships, including events like the "Yue Enjoy K Song" competition [4][5]. - The company is committed to a "2426" strategy to drive innovation and multi-dimensional development [4]. Content and User Engagement - The IPTV user base reached 20.57 million by the end of 2024, reflecting a year-on-year growth of 5.43% [8]. - The company is enhancing its content library by collaborating with major content providers and focusing on diverse content offerings to meet user demands [13][14]. - A focus on personalized user experiences through big data analytics to improve content recommendations and increase user engagement [27][28]. Financial Performance and Challenges - In 2024, the company reported a revenue increase of 3.63%, but net profit decreased by 7.04%, primarily due to reduced interest income and changes in tax policies [24]. - The content copyright business saw a revenue decline of 5.67% in 2024, prompting a shift towards diversified content investment strategies [18][19]. Technological Innovation - The company is investing in AI and big data technologies to enhance operational efficiency and user experience, with a focus on intelligent content recommendation systems [26][27]. - A comprehensive upgrade of the all-media integration cloud platform is underway to support various business operations, including IPTV and content rights management [25][26]. Market Competition and Positioning - The IPTV market is highly competitive, with the company focusing on brand building and market promotion to maintain and grow its user base [8][10]. - The company is exploring new business models and partnerships to enhance its market presence and adapt to emerging media trends [15][21].

Group 1: Company Performance Overview - In 2024, the company achieved a consolidated revenue of CNY 1.579 billion, a year-on-year increase of 3.63% [3] - The net profit attributable to shareholders was CNY 658 million, a decrease of 7.04% compared to the previous year, primarily due to reduced interest income and changes in tax policies [3] - As of the end of 2024, total assets amounted to CNY 4.517 billion, a decline of 2.22%, while net assets attributable to shareholders were CNY 3.606 billion, down 2% [3] Group 2: Q1 2025 Performance - In Q1 2025, the company reported a revenue of CNY 407 million, an increase of 1.48% year-on-year [3] - The net profit attributable to shareholders for Q1 2025 was CNY 161 million, reflecting a growth of 8.69% [3] - The net cash flow from operating activities reached CNY 561 million, a significant increase of 174.61% compared to the same period last year [3] Group 3: Main Business Development - The IPTV user base exceeded 20.57 million in 2024, while internet TV users surpassed 230 million, with effective smart terminal numbers reaching 25.42 million [5] - The company expanded its content library, covering various genres including web dramas and animations, enhancing its market presence [5] Group 4: Future Development Strategy - The company aims to consolidate its platform advantages and expand regional coverage, focusing on personalized operations and enhancing user engagement [6] - Plans include optimizing internet TV competitiveness and improving user experience through product design and management [6] - The company will invest in content creation, particularly in micro-short dramas, to meet diverse user demands [7] Group 5: Dividend and Buyback Information - For 2024, the board proposed a cash dividend of CNY 7.60 per 10 shares, totaling approximately CNY 657 million, with a payout ratio of 99.86% [7] - The company completed its first round of share buybacks, amounting to over CNY 5 million, contributing to a total of CNY 662 million in cash dividends and buybacks for the year [7]

Core Viewpoint - The company reported its 2024 annual results and Q1 2025 results, showing mixed performance with a slight increase in revenue but a decline in net profit for 2024, while Q1 2025 showed improvement in net profit [1] Financial Performance - In 2024, the company achieved operating revenue of 1.579 billion yuan (YoY +3.63%) and a net profit attributable to shareholders of 658 million yuan (YoY -7.04%) [1] - For Q1 2025, the company reported operating revenue of 407 million yuan (YoY +1.48%) and a net profit attributable to shareholders of 161 million yuan (YoY +8.69%) [1] - The gross margin for 2024 and Q1 2025 was 50.20% and 48.94% respectively, showing a year-over-year decrease of 1.45 and 1.38 percentage points [1] IPTV Business Development - The company's IPTV basic business generated revenue of 834 million yuan in 2024 (YoY +3.13%), with effective users reaching 20.57 million (YoY +5.43%) [2] - The internet audio-visual business revenue was 633 million yuan in 2024 (YoY +4.49%), with the Guangdong IPTV value-added business contributing 413 million yuan (YoY +3.18%) [2] - The company focused on content operation and user experience to enhance user engagement and retention [2] Content Copyright Business - The content copyright business revenue decreased by 5.67% to 84 million yuan in 2024, but the decline was less severe compared to 2023 [3] - The company expanded its media library and signed contracts with various quality project parties, including projects in variety shows and films [3] - The company is actively exploring the provincial IPTV market and enhancing its cable TV value-added services [3] Future Outlook - The company is expected to achieve operating revenues of 1.67 billion, 1.80 billion, and 1.95 billion yuan from 2025 to 2027, with net profits of 700 million, 770 million, and 850 million yuan respectively [3] - The current market valuation corresponds to a price-to-earnings ratio of 13, 12, and 11 times for the years 2025 to 2027 [3]

Group 1 - The company reported a revenue of 1.579 billion yuan for 2024, maintaining positive growth, and a net profit of 669 million yuan after deducting non-recurring items [1] - Since its listing in 2019, the company has achieved a cumulative revenue of 8.157 billion yuan and a cumulative net profit of 3.707 billion yuan [1] - The profit distribution plan includes a cash dividend of 7.60 yuan per 10 shares, resulting in a total cash dividend of approximately 655 million yuan for 2024, with a payout ratio of 99.86% [1] Group 2 - The company is enhancing the operational efficiency of its internet audio-visual business and improving the value-added capabilities of its core products [2] - The IPTV platform integrates quality resources from various content providers, creating a comprehensive content matrix [2] - The cloud viewing product has over 230 million users and 25.42 million effective smart terminals [2] Group 3 - The chairman emphasized the company's commitment to expanding the business boundaries of core products and exploring integration with smart home and smart city sectors [3] - The company aims to deepen collaboration within the content industry chain and innovate content types, leveraging AI to meet diverse user needs [3]