Core Insights - The trade relationship between China and the EU is strengthening, with Shenzhen's home appliance exports to the EU reaching 7.59 billion yuan in the first half of the year, marking an 8.9% year-on-year increase [1] - Shenzhen's portable air conditioners are gaining popularity in the EU, particularly due to their suitability for older buildings that cannot accommodate traditional air conditioning systems [1] - Shenzhen Customs is actively supporting local appliance manufacturers in navigating EU market entry requirements, including safety and environmental standards [2] Group 1 - Shenzhen's home appliance exports to the EU totaled 7.59 billion yuan in H1 2023, with an 8.9% increase year-on-year [1] - Portable air conditioners produced by Shenzhen's Zhenghao Innovation Technology Co., Ltd. have sold over 10,000 units in Europe, thanks to their battery-powered, portable design [1] - Shenzhen Customs is providing guidance on hazardous goods packaging and compliance with EU regulations to ensure safe exports [1] Group 2 - Shenzhen's Anya Electronic Technology Co., Ltd. has seen strong demand for its compact and lightweight multifunctional fans in the EU market [2] - Customs has implemented a "one-on-one" support system for companies, enhancing compliance awareness and facilitating smoother customs processes [2] - The "China-Europe Railway Express" has seen 85 export trains dispatched from Shenzhen in H1 2023, carrying 44,000 tons of goods, with a total value of 2.5 billion yuan, reflecting a 11.8% and 4% increase respectively [2]

Group 1 - SkYWY's high-end TVs equipped with advanced AI technology are gaining popularity in Central Asian countries like Uzbekistan and Kazakhstan, with Shenzhen's appliance exports to Central Asia reaching 470 million yuan from January to May 2025, a year-on-year increase of 75% [1] - A train loaded with Skyworth products has departed for Kazakhstan via the Horgos port, highlighting the rapid development of China-Central Asia cooperation and the potential of this emerging market [1] - Skyworth has developed an intelligent voice interaction system that supports local languages to cater to the diverse linguistic environment in Central Asia, enhancing customer satisfaction [1] Group 2 - The Qianhai Customs has implemented a "one enterprise, one policy" approach to assist Skyworth in tightening its production chain, allowing bonded materials to flow freely across production bases [2] - Shenzhen's cooling appliances, such as fans and refrigerators, are experiencing significant overseas sales growth, with Anya Electronics reporting over a 200% increase in overseas markets from January to May 2025 [2] - JinYing Appliances exported approximately 470,000 fans in the same period, indicating strong demand for Shenzhen's home appliances in international markets [2] Group 3 - Challenges in overseas transportation of fans include large size, numerous components, and varying certification requirements for energy efficiency and noise levels across countries, which can affect order delivery [3] - Shenzhen Customs has implemented measures such as paperless declarations and intelligent reviews to facilitate the export process, ensuring rapid issuance of certificates of origin [3] - The customs authority is committed to optimizing regulatory services and leveraging technology to support more Shenzhen-made products in reaching Central Asia and global markets [3]