大家好，我是沃尔沃的销售，前些日子看评论区说写沃尔沃之类的很无聊，我反思了一下，等跳槽一定要选个热门品牌，去哪大家可以给个意见。但现在还没走， 写个EX30乐呵乐呵。 销量如何?卖的最多的是什么配置和颜色？ 当地有4家沃尔沃4S店，我们店平均每天客流量是15组，每10个人里有0个是来看EX30的。 上个月店内一共卖了75台车，EX30表现不错，卖了3台，其中有我交付的1台。卖这车难归难，提成很可观，全款店里给500，厂家再给1000，如果办分期，厂家额 外还奖励800。算算拿满这是多少钱了，2300块，相当于大众那哥们卖46台途岳新锐的。 看这款车的客户，最明显的特征就是年轻女性，但年轻女性没事也不会特意来看这车，所以要加个限定条件：到店做保养闲得无聊来展厅转一圈的年轻女性。 真关注这车的，家庭条件都比较不错，可能会喜欢外观和内饰，通常对价格不敏感。 客户侯女士，家里是做牙科医院的，有好几家连锁店，父亲是投资人，她自己是牙科医生，还管理着部分店面。春节那时候，因为全家打算开车出去玩，提前来店 里给父亲的XC90做个全面检查，顺带着就在展厅看了看EX30。 侯女士大概是对电动小车有兴趣的，但听到我的报价23.2 ...

Core Insights - The Shanghai Auto Show serves as a crucial platform for automakers to connect with users, emphasizing the importance of user-centric strategies in the current competitive landscape [1][6] - Companies are increasingly engaging in user co-creation activities, focusing on product improvements and interactive experiences to enhance brand recognition among consumers [1][2] User Co-Creation and Engagement - SAIC Motor's chairman highlighted the company's commitment to a user-centered approach, aiming to exceed user expectations [1] - Lynk & Co has established interactive spaces at the auto show, including a product advisory council to gather user feedback and co-create products [2] - Lantu Motors invested over 500 million yuan in upgrading its FREE+ model, utilizing user feedback collected through various channels [2] - Ora initiated the "Ora Wonderful Life Action" with a 2 million yuan incentive fund to encourage users to share their lifestyles, integrating this content into product development [2] Product Upgrades and Innovations - Many automakers showcased significant product upgrades at the auto show, enhancing user value perception through advanced features and competitive pricing [6] - The 2025 model of the Starway ES electric vehicle is positioned as a "value champion" with a range of 710 kilometers and advanced materials [6] - XPeng Motors introduced the P7+ flagship version with enhanced configurations, including AI battery technology and smart suspension adjustments [6] - Honda is collaborating with Momenta to develop mass-production solutions for assisted driving, while also working with CATL on new battery technologies [7] Direct User Interaction by Executives - Executives from various automakers are leveraging social media to build personal brands and engage directly with consumers, enhancing brand visibility [4][5] - Beijing Automotive's chairman actively participates in live streaming to promote products, while other executives maintain frequent updates on social media platforms [4][5] - The trend of executives becoming "internet celebrities" is seen as a way to foster closer connections with users, although it requires careful communication to avoid exaggeration [5] Market Trends and Future Directions - The automotive industry is undergoing significant changes, with a focus on deep connections with consumers being essential for long-term survival [6][7] - The shift towards user-centric models and enhanced service offerings is becoming a strategic priority for automakers in the evolving market landscape [6][7]