Core Insights - The "Big Drama in Beijing" 2025 performance season officially launched at the National Grand Theatre, featuring the opera "Red Sorghum" as the opening act [4] - Beijing's cultural sector has seen significant growth in 2023, with various events and initiatives enhancing cultural consumption and engagement [4][5] - The performance season aims to promote the construction of Beijing as a "Performing Arts Capital" and to meet diverse cultural needs of the public [5] Cultural Events and Economic Impact - The 15th Beijing International Film Festival introduced the "Beijing Film Life Festival," tapping into the "ticket root economy" and showcasing the potential of cultural tourism consumption [4] - The "I and the Temple of Earth" book fair generated over 100 million yuan in book sales, indicating a strong market for literature [4] - The capital's performance market is thriving, with over 29,000 commercial performances and ticket revenue exceeding 2.3 billion yuan in the first half of 2025, marking year-on-year increases of 10% and 17.8% respectively [4] Performance Season Structure - The 2025 performance season features six major units, including premium dramas, overseas performances, and innovative performances in educational institutions, promoting deep integration of drama with various sectors [6] - A total of 117 premium productions will be showcased over three months, highlighting the top standards and innovative vitality of domestic and international theatrical arts [6] Diverse Programming - The season includes a rich array of performances across more than 10 genres, featuring 36 domestic premium dramas and 20 outstanding foreign productions, enhancing Beijing's role as a national cultural center [7] - 28 productions will have their premieres in Beijing, including both domestic and international works, showcasing new artistic expressions [8] New Performance Spaces - The season promotes 23 new performance spaces located in key commercial areas and cultural parks, each offering unique viewing experiences [9][10] - These spaces aim to integrate traditional and contemporary performances, enhancing community engagement and cultural accessibility [10] Technological Integration - The season incorporates advanced technologies such as VR and AI to enhance audience experience, allowing for broader access to performances [12] - A drama market will be established, featuring interactive activities and merchandise, creating a vibrant cultural carnival [12] Audience Engagement and Subsidies - The season includes a significant audience subsidy program, distributing 20 million yuan to encourage attendance and participation in cultural events [13] - Special travel routes will connect major theaters and cultural sites, promoting a holistic cultural tourism experience [13]

值得注意的是，本届展演季联动北京金秋惠民观演活动，发放2000万元观演补贴，在大麦平台推出观演立减、演赛联动、畅享惠游等活动。策划10条"跟着 演艺游北京"线路，串联我市主要剧场、演艺新空间、商圈和旅游景点。还将推出票根与剧场周边生活场景互动，可享酒店、餐饮、购物折扣，推动城市消 费能级跃升，把实惠送到观众手中，让"看大戏"成为市民日常选择。 本届展演季精品剧目荟萃，涵盖歌剧、话剧、芭蕾舞、戏曲等10余个门类，为中外艺术家搭建高端交流展示平台。歌剧《白毛女》、舞剧《天工开物》、音 乐剧《四十天》等36部国内精品大戏，瓯剧《张协状元》、龙江剧《鲜儿》等16个地方戏种的戏曲精品，话剧《一仆二主》、舞剧《堂吉诃德》等20部国外 优秀剧目，音乐剧《青春之歌》、话剧《翻山海》等23部青年创新力作，都将登上首都舞台，凸显北京全国文化中心和国际交往中心功能定位。 北京商报讯（记者 卢扬 卓洋）9月30日晚，"大戏看北京"2025展演季在国家大剧院正式拉开帷幕。据悉，本届展演季以"文艺展新姿 精品献人民"为主题， 通过"戏剧+百业"模式推动戏剧与文商旅体科深度融合，重点推出精品大戏、梨园大戏、海外大戏、新锐大戏以及演艺新空间 ...