Core Insights - The article highlights the significant presence of Chinese automotive technology company Altec at the GT World Challenge in Beijing, showcasing its innovative capabilities and commitment to integrating advanced technology into traditional sports events [2][3][7]. Brand Representation - Altec's participation in the GT World Challenge serves as a platform to demonstrate China's automotive technology confidence and responsibility on an international stage [3][7]. - The brand's visibility along the racetrack and in the main venue, including a spherical screen displaying corporate videos, effectively communicates Altec's technological advancements in automotive design and research [5][7]. Technological Innovation - Altec's "Taiyi" AI creative tool allows spectators to engage interactively with the event, transforming them from passive viewers to active participants by generating personalized GT car images based on their descriptions [8][11]. - The "Taiyi" tool is not just a simple AI drawing application; it integrates years of automotive design experience and features five functionalities, making it accessible for both professionals and the general public [11]. Industry Development - The automotive industry is undergoing a critical period of intelligent transformation, and Altec is focusing on technological innovation to enhance automotive design and user experience [12][15]. - The development and application of the "Taiyi" AI tool reflect Altec's deep expertise in automotive design, merging generative AI with engineering knowledge to optimize design processes [15].