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长三角文博会江苏展区意向签约金额突破两千五百万元
Xin Hua Ri Bao· 2025-11-22 23:45
Core Insights - The sixth Yangtze River Delta International Cultural Industry Expo concluded successfully, with Jiangsu's exhibition area achieving impressive results, including a total online and offline transaction amount of approximately 4.43 million yuan and an intended signing amount exceeding 25.07 million yuan [1][2] - Jiangsu's exhibition area showcased its cultural industry vitality, innovation, and potential, serving as a marketplace for cultural consumption and a platform for business resource connections [1] Group 1: Sales Performance - Nearly 90% of participating companies in Jiangsu focused on direct sales to the public, offering over ten thousand products in cultural technology, intangible cultural heritage, and IP toys to meet diverse consumer needs [1] - The "Su Chao" cultural creative exhibition in Changzhou featured popular dinosaur-themed toys, with sales exceeding 30,000 yuan on the opening day [1][2] Group 2: Technological Innovations - The exhibition highlighted the latest achievements of 28 Jiangsu companies in digital audio-visual and intelligent equipment sectors, including the world's first HDR10 supporting AR glasses with a 39% market share in the global AR glasses market [2] - Jiangsu's exhibition area also featured the world's first professional bone conduction headphones, which are now among the top three brands globally [2] Group 3: Business Networking and Social Responsibility - The expo facilitated significant business networking opportunities, with companies like "Daxuan E-commerce" engaging in discussions with potential clients for international trade [3] - Jiangsu cultural enterprises demonstrated a strong sense of social responsibility, promoting traditional Chinese culture through various heritage crafts and collaborating with eco-friendly companies [3]
江苏展区“新三样”斗艳长三角文博盛会
Xin Hua Ri Bao· 2025-11-21 00:36
随着第六届长三角国际文化产业博览会20日在国家会展中心(上海)启幕,江苏展区迎来第一个参 观小高潮。步入江苏展区,"优化文化产品和服务供给,以文化赋能经济社会发展"主题高悬展区上方, 展区内以"苏超"主题展区、"数智引擎"及"国潮新风"三大板块,集中展示江苏文化产业高质量发展新成 果。 "国潮新风"板块重点展示了苏州丝绸纹样数据库、丝绸纹样数字创新应用新品,23家企业在展销中 融合了中国古典诗词与苏绣、盘扣等非遗技艺的新国风服饰、非遗缂丝产品、云锦织造文创衍生品、水 晶饰品,以及采用非遗工艺制作的穿戴甲、"中华老字号"护肤品牌等。 不仅如此,该板块还汇集了江苏拍信的现象级IP"卡皮巴拉小黄豚"、红山动物园可持续生活方式品 牌"森灵野集"、常州麦拉风旗下IP品牌"nono狗"等多个文化潮流IP及其数字化衍生内容,还现场展销历 届"紫金奖"文化创意设计大赛已量产的作品等。这些产品有的在传统工艺中融入生活美学,有的深受年 轻群体喜爱,充分展现了江苏在推动中华优秀传统文化创造性转化、创新性发展方面的生动实践。 记者从省委宣传部文化产业处了解到,本届长三角文博会江苏展区紧扣《江苏省数字文化产业高质 量发展三年行动计划( ...