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永辉超市:元旦期间全国门店3R即食商品增速超过200%
Cai Jing Wang· 2026-01-09 14:13
Core Insights - During the New Year period, Yonghui Supermarket reported a growth rate exceeding 200% for its 3R ready-to-eat products across its national stores [1] - Sales of Chilean cherries reached nearly 500 million yuan, indicating strong demand for premium fruits [1] - The sales of Wuliangye 52-degree liquor increased more than 20 times compared to the previous period, showcasing a significant surge in alcoholic beverage consumption [1] - Other products such as Hongyan strawberries and cream box cakes also experienced multiple-fold increases in sales [1]
300家调改店落地 永辉启动2026年货节
Bei Jing Shang Bao· 2026-01-09 12:21
Group 1 - The core viewpoint of the article is that Yonghui Supermarket has officially launched its 2026 New Year goods festival strategy in Tianjin, marking a new phase of self-operated business focusing on "product strength + scene strength" after surpassing 300 stores nationwide [1][3] - During the New Year period, Yonghui's nationwide stores saw a 200% increase in the growth of 3R ready-to-eat products, with 30 high-quality products achieving sales growth of over 100% [3] - Notable sales included Chilean cherries reaching nearly 500 million yuan, and the sales of Wuliangye 52-degree liquor increasing over 20 times compared to the previous period [3] Group 2 - Yonghui has planned a "four-wave" supply strategy to align with the different consumption rhythms and segmented demands during the Spring Festival, dynamically adding about 120 high-quality products to the 30 core explosive products for a comprehensive and scenario-based supply solution [3]