南京"惠农市集"首场周末汇活动举行，吸引 众多市民前来体验"赶集"乐趣。 南京日报/紫金山新闻记者 刘全民 摄 南报网讯（记者 刘全民 实习生 张志文）高粱饴的甜、新米粥的香、农户热情的吆喝……这些熟悉的乡 村气息，如今飘进了城市商业体的空中舞台。1月30日，南京"惠农市集"首场周末汇活动在河西金鹰世 界7楼星光舞台热闹开市，吸引众多市民前来体验"赶集"乐趣，选购地道南京味。 感受年味 南京"惠农市集"首场周末汇开市 农产品"出村进城" "宁味道"年货上楼 作为政企协同助力乡村振兴的重要举措，本次"惠农市集"周末汇不仅是农产品的展销平台，更是惠农政 策的宣导窗口。现场发布了2026年"惠农市集"首批固定场所信息，分别是河西金鹰世界、金陵老年大 学、南艺后街望鲸广场、熙南里历史文化街区、刘姐菜篮子月苑店。市农业农村局相关负责人介绍，自 2025年11月29日以来，全市已开展各类农产品展示展销活动52场，覆盖进企业、进街区（景区）、进社 区、进机关、进商超、进平台六大场景，累计接待市民50万人次。在分散市集的基础上，今年全市计划 继续举办100场次"惠农市集"活动，并挑选五个点位为首批"惠农市集"固定场所，相对固 ...

例如在烘焙区，京东七鲜北京荟聚店采用明厨亮灶，消费者可以直观看到甜品出炉的全过程。同时，在 价格上，甜品主打物美价廉，像山姆超市同款的花边蛋挞单价仅2.5元，仅是山姆售价的一半不到。 在酒水区，京东七鲜新店开业期间，53度飞天茅台陈列在柜台中央，标价1699元/瓶，同款商品在山姆 最便宜的价格是1798元，两边价差达一百元。 据新浪财经《酒价内参》显示，飞天茅台最新终端成交均价为1730元/瓶，对比而言，七鲜新店价格不 仅优于山姆，且胜过大部分终端。 有消费者表示，"七鲜的价格确实有冲击力，就冲茅台，这趟也值了"。 在民生品类方面，七鲜的价格更具优势。如当下热销的水果为例，红颜草莓七鲜线下专享的"击穿价"下 探至49.9元/kg，山姆则草莓价格高达169.9元 1.5kg。鲜鸡蛋、鲜牛奶、鲜肋排、蓝莓等日常高频商品， 七鲜也都保持着几元到十几元不等的价格优势。即便是价差微小的三文鱼，七鲜也以更灵活的小规格包 装，可以满足小家庭客群的需求。 在米面粮油品类上，虽然有时价格相同，但七鲜会通过不同规格达到更高性价比。如胡姬花古法花生 油，七鲜和山姆两家标价同为139.9元，但七鲜的容量是6.18升，山姆则是5.68 ...

就在本周五（1月30日），京东七鲜超市北京西红门荟聚店、上海浦东世纪汇店将同步开业。两家新店不仅将带来众多七鲜特色商品，更有爆品直降、百款 好货买一赠一、新人专享礼等多重福利，在节前为京沪两地的家庭餐桌，送上"又好又便宜"的丰盛选择。 七鲜超市两家新店开业消息公布以来，附近居民的期待值一直被持续拉满。1月23日，七鲜西红门荟聚店的线上配送服务率先开启，覆盖周边众多小区与写 字楼，目前已有不少市民通过京东"自营秒送"频道、七鲜或微信小程序下单，在新店开业前提前享受七鲜超市的全球好物即时送货上门。 便捷的配送服务之外，京东七鲜西红门荟聚店的特色"鲜"货和开业优惠相当值得期待。海捕直达的鲜活帝王蟹，肉质饱满有弹性且自带鲜甜味，只需799元/ 只。冰鲜金板三文鱼，油脂丰富、纹理清晰可见，诱人色泽和入口即化口感，瞬间唤醒味蕾，仅需79元/斤。69.8元/箱的云南高山巨无霸蓝莓、49.9元/盒的 巴掌大红颜草莓都为市民带来冬日的甜蜜。 作为京东七鲜在京南区域的重要布局，七鲜西红门荟聚店还将上新一大批以"时间鲜度"为标杆的特色商品，如七鲜行业首推的"24小时菜"，蔬菜24小时内从 田间地头到七鲜货架，上架后只卖一天，实现" ...

"这其实也反映出消费者对水果品种的多样化需求越来越高——不再只满足于传统的红色草莓，白 色、黑色等特色品种也逐渐走进人们的视野。"李冰冰说。 最近，一种"黑得发紫"的草莓上了热搜，引发了不少人的好奇——草莓不都是红的吗？怎么还有黑 的？为什么卖那么贵？ 其实，黑草莓并不是被施了什么魔法，它的品种名叫"真红美玲"，在国内市场上通常被称为"黑珍 珠"。和我们熟悉的红颜、章姬等品种一样，它是草莓家族中的一员，只不过颜色特别一些。 "那它为什么是黑色的呢？" "主要是因为它花青素含量比较高。花青素是一种天然色素，存在于很多紫色、黑色的水果蔬菜 中，比如蓝莓、紫甘蓝。黑草莓的颜色，正是花青素在发挥作用。"中国农业大学园艺学院教授李冰冰 说。 花青素是一种抗氧化物质，对人体有益。但李冰冰也提醒道，均衡饮食、多吃各类果蔬，才是更健 康的选择。 黑草莓最近价格不菲，甚至被称为"草莓界的爱马仕"。李冰冰认为，这既有市场追捧的因素，也因 为它目前产量确实不大，物以稀为贵。 一方面，黑草莓对温度比较敏感，温度一变化，容易长出"双头果"，管理起来比普通草莓要费心一 些；另一方面，国内种植面积有限，再加上它颜色新奇，自然而然就成了市场 ...

Core Viewpoint - The emergence of "black strawberries," a high-priced fruit with a unique dark red appearance and distinct flavor, has sparked significant interest, with prices ranging from over 50 yuan to 300 yuan per pound on e-commerce platforms [1]. Group 1: Characteristics and Cultivation - "Black strawberries" are noted for their high cultivation requirements and relatively low yield, contributing to their high market price [1]. - The color of strawberries is primarily determined by the anthocyanin content in the receptacle, with deeper colors indicating higher anthocyanin levels [1][3]. - The process of breeding strawberries to achieve specific colors involves complex genetic combinations, making it challenging to develop varieties that excel in size, taste, aroma, and color [3]. Group 2: Taste and Quality Assessment - The sweetness of strawberries does not solely depend on color; for instance, both "red" and "black" strawberries can be categorized in the high sweetness range, while lighter varieties fall into the medium sweetness category [5][6]. - Factors such as color, sweetness, aroma, and the presence of unique flavors (e.g., "milk strawberry") are independent characteristics that do not correlate directly with each other [6]. - To select high-quality strawberries, consumers should look for uniform shape, vibrant color, and a fresh aroma, while also considering the texture and juiciness of the fruit [7][8].

Core Insights - The rising popularity of "black strawberries" has sparked significant online discussion, with prices ranging from over 85 yuan to more than 300 yuan per pound, indicating a growing consumer interest in this unique fruit [1][2]. Group 1: Product Overview - "Black strawberries" are not actually black but a deeper red variety compared to regular strawberries, with higher sugar content ranging from 15 to 19 degrees [2]. - The main varieties of black strawberries available in the market include "Black Pearl" and "True Red Meiling," which were developed in Japan and have been cultivated in China for several years [2]. Group 2: Market Dynamics - The price of black strawberries varies significantly, with most being priced around 200 yuan per pound, and some premium selections reaching up to 300 yuan due to their classification and size [2][10]. - The limited supply and high transportation costs contribute to the elevated prices of black strawberries, which are currently considered a niche product appealing to younger consumers [10][11]. Group 3: Consumer Behavior - Consumers are drawn to black strawberries for their unique appearance and taste, often purchasing them for novelty, gifting, or social media sharing [9][10]. - Retailers like Hema have reported rapid sales, with over 1,000 purchases in a short period, indicating strong demand despite the higher price point [7][10]. Group 4: Future Outlook - The cultivation of black strawberries is concentrated in regions like Yunnan, Dandong, Sichuan, Shandong, Jiangsu, and Zhejiang, with small-scale farming leading to lower yields compared to traditional strawberries [11]. - Industry experts suggest that while the price gap between black and traditional strawberries is unlikely to narrow significantly in the short term, increased production and consumer awareness may eventually lead to a gradual decrease in premium pricing [11].

Core Viewpoint - The report by NielsenIQ highlights the increasing consumer demand for quality, health, and safety in food ingredients for the upcoming 2026 Spring Festival, prompting Metro to enhance its supply chain and product offerings [1][3]. Group 1: Consumer Trends - Consumers are shifting their focus from merely "freshness" to "specific origin" and "quality certification" of food products, as evidenced by the doubling of fruit sales and a 20% increase in seafood sales compared to the previous year [3]. - The self-owned brand "Mai Zhen Xuan" has seen a significant performance, with its product sales accounting for nearly 20% since the launch of the New Year goods festival [1][3]. Group 2: Product Offerings - Metro's New Year festival features a diverse range of regional flavors, including dairy and meat products from the Northwest, seasonal fruits from the Northeast and Southwest, and seafood from the Southeast, creating a comprehensive "fresh map" for consumers [3][5]. - Notable products include organic pure milk and premium beef sourced from the Tianshan region, which cater to consumer preferences for quality and taste during family gatherings [3][5]. Group 3: Quality Assurance - Metro employs its unique "Mai Zi Da" traceability system to ensure the safety and freshness of its products, allowing consumers to access detailed information about the origin and quality of their food [7][8]. - The traceability system has developed over 6,000 traceable products, enhancing consumer confidence in food safety [8]. Group 4: Marketing and Engagement - Metro is engaging consumers through social media initiatives and partnerships with well-known traditional brands to create a sense of nostalgia and community around the New Year festival [8][10]. - The company is also offering promotional activities, such as cashback on purchases, to enhance the value proposition for consumers during the festival period [10].

Core Insights - The article discusses the price differences and unique characteristics of various strawberry types, highlighting the high prices of rare varieties like "black pearl" and "true red beauty" strawberries, which can range from 85 yuan to over 300 yuan per pound [1] Group 1: Strawberry Varieties - Black strawberries are rich in anthocyanins and flavonoids, offering strong antioxidant properties, while white strawberries have a unique aroma and sweet taste [1] - Common strawberry varieties include: - Red Yan: Balanced sweet and sour taste, medium size, suitable for transportation [1] - Cream Strawberry (章姬草莓): Larger than Red Yan, juicy and soft, low acidity with a creamy flavor [1] - Snow White Princess: Similar in size to Red Yan, sweet and slightly pineapple-flavored, with delicate flesh [1] - Sui Zhu: Ripens earlier than Red Yan, larger size, sweet and juicy, also suitable for transportation [1] Group 2: Strawberry Selection and Preparation - Tips for selecting strawberries include: - Visual inspection for color and uniformity, preferring fully red strawberries with green stems [2] - Aroma assessment, as naturally ripened strawberries emit a sweet fragrance [2] - Taste testing for firmness and juiciness, indicating freshness [2] - Proper washing technique involves keeping the stem, rinsing under running water, soaking in a mild solution, and rinsing again before consumption [2]

Core Insights - The emergence of "black strawberries," a high-priced fruit, has garnered attention, with prices on e-commerce platforms reaching up to 300 yuan per pound, while most are around 100 yuan per pound [2][3] Pricing and Market Presence - The price of black strawberries varies significantly, ranging from approximately 80 yuan to over 300 yuan per pound, with quality differences influencing pricing [3] - The majority of sales occur online, with limited availability in physical stores, leading to low sales volumes for many sellers [3] Production and Quality - Black strawberries, also known as "Zhenhong Meiling" strawberries, were introduced to China around 2020, and their cultivation is limited, particularly for high-quality A-grade fruits, resulting in higher costs [3] - The production yield of black strawberries is less than half that of regular strawberries, making them more challenging to cultivate [4] Sales Channels and Pricing Trends - Direct sales through strawberry picking experiences are one of the channels for black strawberry sales, but the overall profitability is lower compared to regular strawberries [4] - Recent price adjustments have been noted, with black strawberries seeing a slight decrease in price as supply increases [4]

Core Insights - The emergence of "black strawberries" as a luxury fruit, with prices reaching up to 300 yuan per pound, indicates a growing trend in high-end fruit consumption in China [1] - The black strawberry, specifically the "True Red Meilin" variety, is marketed as a premium product, drawing comparisons to luxury brands like Rolls-Royce and Hermes [1] - The limited supply and high cultivation costs contribute to the elevated prices of black strawberries, making them a rare commodity in the market [11] Pricing and Sales - On e-commerce platforms, the price for 500 grams of True Red Meilin black strawberries is around 315 yuan, with discounts available for bulk purchases [1] - In contrast, the "Black Pearl" strawberry sold at Hema is priced at 59.9 yuan for 300 grams, which is still significantly higher than other common varieties [2] - Sales data shows that over 3,000 units of the black strawberry have been sold online, indicating strong consumer interest [1] Market Dynamics - The black strawberry variety was introduced to China around 2020 and has only recently started to gain popularity among consumers [11] - The cultivation of black strawberries is limited, with reports indicating that they make up only about one-fiftieth of total strawberry plantings in some regions [11] - The sugar content of black strawberries is notably high, typically ranging from 15 to 19 degrees, which enhances their flavor profile compared to traditional red and white strawberries [11] Regional Insights - Major production areas for black strawberries include Yunnan, Dandong, Sichuan, and Shandong, with cultivation primarily occurring on a small scale [11] - Dandong is highlighted as a key strawberry production region in China, with a brand value of 418.55 billion yuan for its strawberries [11]