可见，这种从"专业运动场景"到"品质生活方式"的转型，既大幅度拓宽了冰雪产业的服务边界，也显著 提升着产业附加值与市场吸引力，为行业长效发展注入全新动能。当然，这些探索可不只是赚了短期客 流，更给地方文旅指引了方向。以前不少县城总愁没特色资源，现在看，文旅生意不用死磕稀缺资源， 而是要找准本地特色、盘活周边需求，就能够"分一杯羹"。"雪假"的短期热度会退，南北方文旅的差异 化突围思路则都值得借鉴。北方要把冰雪资源做透，延长冰雪产业链条；南方则可依托室内雪场和特色 业态，把本土优势玩出花样。毕竟到2030年，我国冰雪经济要冲刺1.5万亿元规模，只有各展所长，才 能让冰雪经济真正成为全民共享的新赛道！ 最长连休可达9天且没有作业，近期北方多地学生迎来了令人羡慕的"雪假"：新疆乌鲁木齐、阿勒泰等 地开启5天"雪假"模式；吉林省为全省义务教育阶段学生特设专属冰雪假期，省内39家滑雪场还免费提 供3小时雪具体验。原本以为，这波冰雪假期的红利会被北方冰雪旅游目的地尽数包揽，谁料想即便无 雪的南方城市，文旅市场也同步迎来火爆行情。这波"反向引流"，可把许多地方的文旅智慧体现得明明 白白。 按理说，真冰真雪才是"雪假"标配， ...

Core Viewpoint - The marine tourism industry in Rizhao, Shandong, is revitalizing the local economy by transforming old fishing boats into unique accommodations and developing ecological tourist attractions, thus becoming a new engine for the city's growth [1][3][4]. Group 1: Marine Tourism Development - Over 50 old wooden fishing boats have been repurposed into dockside accommodations, blending traditional fishing tools with modern creativity, breathing new life into these vessels [3]. - A previously barren 200-acre area has been developed into a creative park that includes dockside accommodations, a fishing museum, and marine cultural workshops, enriching the marine tourism landscape and creating job opportunities for local residents [3][4]. - The marine economy in China is projected to exceed 10 trillion yuan in 2024, with a focus on developing marine cultural and tourism destinations as outlined in the recent Central Financial Committee meeting [4]. Group 2: Visitor Statistics and Trends - From January to June this year, 22 key monitored tourist attractions in Rizhao received over 19.8 million visitors, marking a year-on-year increase of approximately 17% [6]. - The summer tourism season has seen innovative experiences, such as helicopter tours in Pingyao Ancient City, attracting more visitors and enhancing the appeal of historical sites [6]. Group 3: Ecological and Cultural Integration - The Rizhao National Forest Park exemplifies the integration of forestry and tourism, transforming a low-lying coastal wasteland into a scenic area that combines mountains and forests [4]. - The development of the "Water Bus" route in Fujian's Beidahu Village, along with the establishment of the "Lychee Water Town" park, showcases a harmonious relationship between water and ecology, promoting a new model of rural tourism [12].