Industry Overview - In the first half of 2025, China's gaming market achieved actual sales revenue of 168 billion yuan, marking a year-on-year growth of 14.08%, setting a historical record [1] - The number of domestic gaming users reached 679 million, also a historical high [1] - The gaming market's actual sales revenue for the first quarter of 2025 was approximately 857.04 billion yuan, reflecting a significant year-on-year increase of 17.99% [1] - The second quarter's revenue is estimated to be around 823 billion yuan, maintaining above 800 billion yuan for the season [1] Market Performance - In 2024, the actual sales revenue of China's gaming market was 325.78 billion yuan, with a year-on-year growth of 7.53% [1] - The user base for gaming in 2024 was 674 million, both revenue and user numbers being historical highs [1] - From mid-2020 to mid-2024, the semi-annual actual sales revenue fluctuated between 140 billion to 150 billion yuan, indicating a breakthrough in the industry with the current figures approaching 170 billion yuan [1] International Market - In the first half of 2025, the actual sales revenue of Chinese self-developed games in overseas markets reached 9.5 billion USD (approximately 680 billion yuan), with a year-on-year growth of 11% [2] - The primary markets for Chinese games abroad are the United States, Japan, and South Korea, contributing 31.96%, 16.2%, and 7.47% of overseas revenue, respectively [2] Game Categories - The mobile gaming sector showed robust growth, with actual sales revenue of 125.31 billion yuan in the first half of 2025, reflecting a year-on-year increase of 16.55% [2] - The success is attributed to strong performances from MOBA, shooting, and strategy games, along with revenue growth from new shooting and action RPG titles [2] - Conversely, the revenue from the two-dimensional mobile game market declined significantly to 14.58 billion yuan, a year-on-year decrease of 8% due to factors like slowing growth of top games and reduced consumer spending [2] - Mini-games performed exceptionally well, with actual sales revenue of 23.28 billion yuan, marking a year-on-year growth of 40.2% [2] Company Performance - ST Huatuo expects a consolidated revenue of approximately 17 billion yuan for the first half of 2025, a year-on-year increase of about 83.27%, with a projected net profit of 2.4 billion to 3 billion yuan, reflecting a growth of 107.2% to 159% [3] - Youzu Network anticipates a net profit of 40 million to 60 million yuan, a year-on-year increase of 768.75% to 1203.13%, driven by stable operations of games like "Youth Three Kingdoms" [3] - Perfect World expects to turn a profit with a projected net profit of 480 million to 520 million yuan, compared to a loss of 177 million yuan in the same period last year, supported by the upcoming launch of its self-developed game "Zhu Xian World" [3]

Core Viewpoint - The recent significant increase in the stock price of Youzu Interactive (游族网络) is noteworthy, with a rise of 84.97% from a low of 7.65 CNY to a peak of 14.15 CNY, despite the company facing operational challenges and a decline in revenue and profit [4][5]. Company Performance - In 2024, Youzu Interactive reported a revenue of 1.434 billion CNY, a decrease of 11.75% from 1.625 billion CNY in the previous year [5]. - The net profit attributable to shareholders was -386 million CNY, a staggering decline of 522.46% year-on-year [5]. - The company's operating costs increased to 911 million CNY, up 16.80% compared to the previous year, primarily due to rising advertising expenses and game distribution costs [6]. Cost and Expense Analysis - Despite the increase in operating costs, Youzu Interactive managed to reduce its sales expenses by 19.03% to 132 million CNY, management expenses by 15.90% to 257 million CNY, and financial expenses by 16.61% to 22 million CNY [7]. - Research and development (R&D) expenses saw a significant drop of 26.33%, falling from 242 million CNY to 178 million CNY, with a reduction in R&D personnel by 32.72% [7]. Market Context - The domestic gaming market achieved a record high in 2024, with actual sales revenue reaching 325.783 billion CNY, a growth of 7.53% year-on-year, and a user base of 674 million, up 0.94% [8]. - The competitive landscape is characterized by a concentration of resources among leading companies, with Tencent, NetEase, and miHoYo dominating the market [8]. Industry Trends - The issuance of new game licenses increased significantly, with 1,416 licenses granted in 2024, marking a 32% rise from the previous year [8]. - The small program gaming market is experiencing rapid growth, with a revenue increase of 99.18% to 39.836 billion CNY [8]. Other Companies' Performance - Other gaming companies like Iceberg Network and Electric Soul Network also reported varied performance, with Iceberg Network's revenue at 2.788 billion CNY, up 32.04%, while Electric Soul Network's revenue fell to 550 million CNY, down 18.71% [9][10]. - Electric Soul Network's reliance on a single game for 65.27% of its revenue highlights the risks associated with concentrated revenue streams [10].