资料显示，宣亚国际营销科技(北京)股份有限公司位于北京市朝阳区双桥街12号41幢平房101室，成立 日期2007年1月19日，上市日期2017年2月15日，公司主营业务涉及基于"巨浪技术平台"的系列自研或合 作开发的产品,助力政企类客户的数字化转型。主营业务收入构成为：数字广告服务类收入72.84%，数 智营销服务类收入27.15%，数据技术产品服务类收入0.01%。 截至9月30日，宣亚国际股东户数2.08万，较上期减少5.46%；人均流通股8638股，较上期增加5.78%。 2025年1月-9月，宣亚国际实现营业收入2.57亿元，同比减少40.10%；归母净利润-1917.17万元，同比增 长14.55%。 1月6日，宣亚国际跌2.72%，成交额6.34亿元。两融数据显示，当日宣亚国际获融资买入额5617.68万 元，融资偿还5469.66万元，融资净买入148.03万元。截至1月6日，宣亚国际融资融券余额合计2.19亿 元。 融资方面，宣亚国际当日融资买入5617.68万元。当前融资余额2.19亿元，占流通市值的6.66%，融资余 额超过近一年80%分位水平，处于高位。 融券方面，宣亚国际1月6日融券偿 ...

Core Points - XuanYa International (300612) reported a closing price of 20.26 yuan on November 21, 2025, down 1.41% from the previous trading day, with a total market capitalization of 3.656 billion yuan [1] - The stock opened at 19.93 yuan, reached a high of 21.55 yuan, and a low of 18.8 yuan, with a trading volume of 1.26 billion yuan and a turnover rate of 34.98% [1] Fundraising Purpose Change - XuanYa International announced a change in the use of part of the raised funds, terminating the "Giant Wave Technology Platform Upgrade Project" and adjusting the investment scale and implementation method of the "Full-Chain Immersive Content Marketing Platform Project" [1] - The company plans to allocate 139.3289 million yuan for the new project "Infinity Agent-AI Marketing Intelligent Body Interaction Center Construction Project" and 24.9838 million yuan for permanent working capital [1] - This change requires approval from the company's shareholders meeting, and the sponsor, Zhongde Securities, has no objections [1]

Core Insights - XuanYa International, founded in January 2007 and listed on the Shenzhen Stock Exchange in February 2017, is a leading integrated marketing communication service provider in China, leveraging its proprietary "Juliang Technology Platform" for digital transformation of government and enterprise clients [1] Financial Performance - For Q3 2025, XuanYa International reported revenue of 257 million yuan, ranking 24th among 24 companies in the industry, significantly lower than the top competitor BlueFocus at 51.098 billion yuan and the second competitor Shengguang Group at 14.793 billion yuan. The industry average revenue was 4.875 billion yuan, with a median of 2.33 billion yuan [2] - The net profit for the same period was -19.2234 million yuan, placing the company 16th in the industry. The leading net profit was reported by Yidian Tianxia at 199 million yuan, followed by BlueFocus at 193 million yuan. The industry average net profit was 18.2432 million yuan, with a median of 26.4666 million yuan [2] Financial Ratios - As of Q3 2025, XuanYa International's debt-to-asset ratio was 30.94%, down from 34.80% year-on-year and below the industry average of 47.46%, indicating strong solvency [3] - The gross profit margin for Q3 2025 was 38.45%, significantly higher than the previous year's 21.62% and above the industry average of 13.48%, reflecting robust profitability [3] Executive Compensation - The chairman, Ren Xiang, received a salary of 2.2187 million yuan in 2024, an increase of 794,000 yuan from 2023 [4] Shareholder Information - As of September 30, 2025, the number of A-share shareholders decreased by 5.46% to 20,800, while the average number of circulating A-shares held per account increased by 5.78% to 8,638.92 [5]

Core Viewpoint - XuanYa International's stock price has experienced a decline, reflecting market volatility and investor sentiment towards the company's performance and strategic initiatives [1]. Company Overview - XuanYa International operates in the digital marketing and brand communication sectors, within the cultural media industry [1]. - The company has developed capabilities in video content production through its technology platform and is actively integrating artificial intelligence applications [1]. Financial Performance - As of August 4, 2025, XuanYa International's stock price was reported at 16.45 yuan, down by 0.35 yuan or 2.08% from the previous trading day [1]. - The stock opened at 16.55 yuan, reached a high of 16.60 yuan, and a low of 16.10 yuan, with a trading volume of 204,774 hands and a total transaction value of 334 million yuan [1]. Recent Developments - On the evening of August 4, the company announced that its first extraordinary general meeting of shareholders in 2025 approved several proposals, including amendments to existing agreements [1]. - The company has developed the "Giant Wave Technology Platform," which possesses intelligent video processing capabilities, and has created the OrangeGPT solution based on GPT technology [1]. Capital Flow - On the same day, XuanYa International experienced a net outflow of main funds amounting to 26.05 million yuan, representing 0.88% of its circulating market value [1]. - Over the past five trading days, the company saw a cumulative net inflow of 2.54 million yuan, accounting for 0.09% of its circulating market value [1].