Core Viewpoint - The article discusses the increasing frustration among users due to aggressive advertising practices by platforms like Taobao, which forcefully redirect users to promotional pages across various apps, leading to widespread complaints and regulatory scrutiny [1][3][7]. Group 1: User Experience and Complaints - Users are experiencing unwanted redirections to Taobao when using other apps, causing significant annoyance and frustration [1][3]. - Complaints have emerged regarding the difficulty in closing these ads, with users often unable to find the close button quickly enough [3][4]. - The issue has escalated to the point where regulatory bodies, such as the Hangzhou Yuhang District Market Supervision Administration, have begun investigating these advertising practices following numerous reports [7]. Group 2: Advertising Techniques and Industry Response - The article highlights the problematic nature of "shake to interact" advertising, which has evolved from a popular feature into a source of user frustration due to its misleading design [16][18]. - Historical context is provided, noting that previous regulations aimed at curbing misleading ads had initially reduced the incidence of such practices significantly, but the industry has since adapted by creating new methods to bypass these regulations [22][23]. - The rise of "shake to interact" advertising is attributed to the need for platforms to maintain advertising revenue, with the technique being widely adopted across the industry despite its negative reception from users [25][28]. Group 3: Industry Innovations and Criticism - The article mentions the controversial figure behind the "shake to interact" feature, Chen Chao, who has been criticized for creating advertising methods that prioritize revenue over user experience [29][32]. - Chen's previous invention, "super pause," which forces ads to take over the screen when a video is paused, has also drawn significant backlash from users [32][33]. - The article speculates on future advertising innovations that may further infringe on user experience, suggesting that as long as there are financial incentives, companies may continue to develop intrusive advertising methods [35].