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太好了,淘宝摇一摇霸屏广告要被治了
3 6 Ke· 2025-11-10 00:07
Core Viewpoint - The article discusses the increasing frustration among users due to aggressive advertising practices by platforms like Taobao, which forcefully redirect users to promotional pages across various apps, leading to widespread complaints and regulatory scrutiny [1][3][7]. Group 1: User Experience and Complaints - Users are experiencing unwanted redirections to Taobao when using other apps, causing significant annoyance and frustration [1][3]. - Complaints have emerged regarding the difficulty in closing these ads, with users often unable to find the close button quickly enough [3][4]. - The issue has escalated to the point where regulatory bodies, such as the Hangzhou Yuhang District Market Supervision Administration, have begun investigating these advertising practices following numerous reports [7]. Group 2: Advertising Techniques and Industry Response - The article highlights the problematic nature of "shake to interact" advertising, which has evolved from a popular feature into a source of user frustration due to its misleading design [16][18]. - Historical context is provided, noting that previous regulations aimed at curbing misleading ads had initially reduced the incidence of such practices significantly, but the industry has since adapted by creating new methods to bypass these regulations [22][23]. - The rise of "shake to interact" advertising is attributed to the need for platforms to maintain advertising revenue, with the technique being widely adopted across the industry despite its negative reception from users [25][28]. Group 3: Industry Innovations and Criticism - The article mentions the controversial figure behind the "shake to interact" feature, Chen Chao, who has been criticized for creating advertising methods that prioritize revenue over user experience [29][32]. - Chen's previous invention, "super pause," which forces ads to take over the screen when a video is paused, has also drawn significant backlash from users [32][33]. - The article speculates on future advertising innovations that may further infringe on user experience, suggesting that as long as there are financial incentives, companies may continue to develop intrusive advertising methods [35].
双十一手机「摇一摇」广告杀疯了,为何越管却越泛滥?
3 6 Ke· 2025-11-05 23:23
如何知道双十一活动从哪一天开始?很简单,把手机握在手里,打开微博 App——如果你跳转到了电商平台,那双十一活动就开始了。 每逢 618、双十一,关于「摇一摇」广告的讨论就要上一次热搜。但今年的情况有些不同——广州地铁 App 的出现,把手机「摇一摇」广告的扰民程度提 升,到了一个全新的水平。 尽管「摇一摇」广告让大家深恶痛绝,但事实上,对于这种现象,有关部门也多次出手整治:在 2022 年 12 月,中国信通院、电信终端产业协会就联合推动 制定 APP「摇一摇」开屏信息弹窗跳转相关标准,试图规范化 App 的开屏「摇一摇」广告,从而杜绝「自动跳转」现象,维护用户合法权益。 2025 年 7 月,全国网络安全标准化技术委员会秘书处也发布了《网络安全标准实践指南——摇一摇广告触发行为安全要求》(下文简称《要求》),明 确: 第三方广告 SDK 运营者确保设置的摇一摇广告跳转灵敏度阈值,不会在用户走路、乘车、拿起、放下移动智能终端等用户非自主意愿触发的情 况下出现误导、强迫跳转。 关于「摇一摇」的触发下限,《要求》也有明确的规范: 图片来源:微博 这里小雷给不在广州的朋友们简单解释一下:最近广州地铁 App「突发 ...
苹果客服回应iPhone17支持关闭摇一摇广告
Qi Lu Wan Bao· 2025-09-11 08:26
Core Viewpoint - Apple has decided to allow users to control the gyroscope permissions starting from iPhone 17's iOS 26, effectively banning the "shake to advertise" feature due to user complaints about its negative impact on user experience [4]. Group 1 - The decision to disable shake advertisements has sparked significant discussion among users, with many expressing approval of the new feature [4]. - Users are curious whether other models will receive the iOS 26 update and if they will also have the option to disable shake advertisements [5]. - Some users noted that similar features have been available on Android devices for years, indicating a competitive gap [5]. Group 2 - Apple customer service indicated uncertainty about whether shake advertisements are solely reliant on the gyroscope or if they also utilize gravity sensing features [6]. - The official website does not confirm if the iPhone 17's iOS 26 will include this feature, and further details are expected after the product launch on September 12 [6]. - Users can currently avoid shake advertisements by disabling software tracking in the settings [6].