Group 1 - The 21st China (Shenzhen) International Cultural Industries Fair (CICIF) will be held from May 22 to 26, 2023, with the theme "Innovation Leads the Trend, Creativity Lights Up Life" [1] - The fair will feature 6,280 exhibitors from government exhibition groups, cultural institutions, and enterprises, including 305 overseas exhibitors from 65 countries and regions [1][2] - The event will adopt a "comprehensive exhibition + professional exhibition" model, with a total exhibition area of 160,000 square meters across 8 major pavilions [1][3] Group 2 - The Guangdong exhibition group will focus on high-quality cultural industry development, showcasing 500+ cultural enterprises in the Greater Bay Area Pavilion, covering 6 major trillion-yuan industry clusters and over 30 industry categories [2][4] - A "policy package" to promote high-quality cultural industry development will be released, targeting six key areas including film, performing arts, and digital entertainment [4][5] - The exhibition will include a "Cultural Technology Application Hall" featuring over 50 leading enterprises, highlighting the integration of culture and technology across six thematic areas [5][6] Group 3 - The fair will facilitate over 50 trading and negotiation events, including product launches and showcases, to enhance the "on-site" value for exhibitors [7][9] - An AI exhibition area will be newly established, featuring over 60 AI companies, showcasing AI applications and performances [8][9] - The event will introduce 22 transaction promotion measures to enhance trading capabilities, including the launch of the "AI Exhibition Assistant" for precise supply-demand matching [9] Group 4 - The main venue will host a "Cultural Performance Promotion Stage" to support the international promotion of performing arts projects, with over 100 projects from various provinces participating [10][11] - The fair will feature multiple specialized exhibition areas, including cultural tourism resources, non-material cultural heritage, and innovative cultural products [12][13][14][15][16][17][18]

Core Viewpoint - The 21st China (Shenzhen) International Cultural Industries Fair (CICIF) is being held from May 22 to 26, showcasing the theme of promoting high-quality development in the cultural industry within the Guangdong-Hong Kong-Macao Greater Bay Area [1] Group 1: Event Overview - The Guangdong exhibition area, named "Greater Bay Area Cultural Industry Innovation Exhibition," spans 20,000 square meters and features over 200 cultural enterprises and more than 20,000 cultural products [1] - The exhibition includes over 500 cultural enterprises, covering six major trillion-yuan industry clusters and more than 30 industry categories [1] Group 2: Policy and Development Initiatives - Guangdong has identified six key areas for cultural industry enhancement, including film and television, performing arts, animation, online games, e-sports, and online audio-visual, and has released a new policy package to support these sectors [2] - Key projects such as the "Robot Free Fighting Competition" and "Cultural Technology Leading Future Life" were announced, along with 16 major projects signed during the fair [2] Group 3: Cultural and Technological Integration - The "Cultural Technology Application Hall" and "Special Cultural Creative Hall" are highlights, featuring over 50 leading enterprises and showcasing the integration of culture and technology across six sectors [3] - Notable products displayed include Huawei's Harmony intelligent cockpit, UBTECH humanoid robots, and Tencent's overseas video services, emphasizing the collaborative development of the cultural ecosystem [3] Group 4: Online and Offline Integration - The Guangdong exhibition team is enhancing online platforms for direct purchasing and has launched over 2,000 products on multiple trading platforms [4] - A total of 27 live streaming events focusing on themes like "Chinese Trendy Toys" and "Rural Revitalization" will be conducted to amplify the event's reach [5] Group 5: Transaction and Promotion Activities - The exhibition will host over 70 promotional events, including product recommendations, special releases, on-site promotions, auctions, financial connections, and industry exchanges [5]

Core Insights - The 21st China (Shenzhen) International Cultural Industries Fair (CICIF) will take place from May 22 to 26, 2023, in Shenzhen, showcasing the integration of culture and technology [1][2] - The fair will feature 6,280 exhibitors, including 305 overseas exhibitors from 65 countries and regions, marking a significant increase in participation [2] - The event aims to promote cultural and market integration, with a cumulative transaction volume exceeding 3 trillion yuan from previous fairs [5] Industry Overview - Guangdong province, recognized as China's cultural industry leader, achieved a cultural and related industry value-added of 780.6 billion yuan in 2023, with an 11.7% growth rate [9] - The province's cultural enterprises are projected to generate over 1.5 trillion yuan in revenue in 2024, indicating strong growth potential [9] - Guangdong's gaming industry alone generated 260.4 billion yuan, accounting for nearly 80% of the national market [9] Technological Integration - The fair will utilize artificial intelligence to reshape traditional exhibition formats, emphasizing the "cultural + technology" integration [2][6] - Over 120 new product launches will occur during the event, featuring major brands and innovative technologies [6][7] - Guangdong has established 20 cultural and technology integration demonstration bases, with investment in this area doubling from 2019 to 2023 [9] Economic Impact - The fair serves as a significant platform for cultural product transactions, with over 4.5 million cultural enterprises served historically [5] - The event will facilitate nearly 200 signing and new product launch activities, enhancing economic growth through cultural transactions [7][8] - Guangdong's cultural products and services exports account for approximately 40% of the national total, highlighting its role in international cultural trade [11]