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以融合传播矩阵推动网络育人创新
Xin Hua Ri Bao· 2026-01-14 03:18
Core Viewpoint - The article emphasizes the importance of integrating new media and technology into ideological and political education in universities, highlighting the need for innovative approaches to enhance the effectiveness of online education and maintain control over online ideological work [1][8]. Group 1: Expanding Educational Spaces - The integration of a fusion communication matrix can effectively break the spatial and temporal limitations of traditional educational environments, creating a multi-dimensional online and offline educational platform [2]. - Strengthening mainstream platforms like official university websites and social media accounts is crucial for consolidating core educational efforts and disseminating authoritative content [2]. - Engaging with social networks such as Bilibili, Douyin, and Xiaohongshu can extend the reach of educational content through interactive and visually appealing formats [2]. Group 2: Collaborative Educational Ecosystem - The fusion communication matrix should connect grassroots educational nodes to form a collaborative community involving students, faculty, and alumni, enhancing the relevance of educational content [3]. - This approach can stimulate grassroots vitality and produce content that better meets student needs, leveraging the matrix's amplification effect for broader dissemination [3]. Group 3: Content Innovation - The fusion communication matrix enables a comprehensive transformation in the production and presentation of educational content, aiming to provide high-quality cultural resources [4]. - Utilizing multimedia capabilities to make theoretical concepts more accessible and relatable is essential for effective communication of innovative theories [4]. - Digital tools can be employed to create engaging cultural products that reflect the university's history and values, fostering cultural confidence among students [4]. Group 4: Tailored Services - The matrix's data aggregation and analysis capabilities allow for a more precise understanding of student needs, enabling the provision of customized support services [5]. - Addressing both ideological and practical issues through tailored information services can enhance the effectiveness of educational efforts [5]. Group 5: Mechanism Innovation - The successful operation of the fusion communication matrix relies on a robust institutional framework that encourages collaboration and resource sharing [6]. - Establishing a unified leadership mechanism and a collaborative work structure among various departments is vital for effective network education [7]. - Creating a content production center can streamline the generation and distribution of educational materials, fostering a culture of creativity among faculty and students [7]. Group 6: Risk Management - While promoting fusion communication and open interaction, it is crucial to maintain a focus on ideological security by implementing content review and monitoring mechanisms [8]. - Ensuring the management and accountability of various platforms within the matrix is essential for maintaining a positive educational environment [8].
构建全媒体时代思政教育话语新体系
Xin Lang Cai Jing· 2026-01-04 01:28
Core Viewpoint - The arrival of the all-media era reshapes the information dissemination landscape and presents opportunities for innovation in the discourse system of ideological and political education at party schools. The article explores the paths for innovating this discourse system through narrative reconstruction, media integration, and situational construction, aiming to provide a reference for building a powerful, contemporary, and effective discourse system for ideological education at party schools [1]. Group 1: Narrative Reconstruction - Narrative reconstruction is essential for innovating the content of ideological education discourse by transforming abstract and grand expressions of the party's innovative theories into engaging, contemporary, and penetrating teaching content [2]. - The first dimension involves shifting the narrative perspective from "one-way communication" to "two-way dialogue," fostering an empathetic discourse relationship that connects theoretical propositions with individual experiences and social realities [2]. - The second dimension focuses on transforming narrative logic from "grand abstraction" to "concrete and perceptible," embedding theoretical discourse into specific scenes, characters, and event details to enhance memorability and persuasiveness [3]. - The third dimension emphasizes expanding narrative carriers from "static texts" to "multi-dimensional situations," utilizing audiovisual arts, real-space environments, and digital technologies to create immersive narrative fields [3]. Group 2: Media Integration - Media integration innovation in party school ideological education involves systematically integrating communication channels, technologies, and organizational forms to reconstruct the entire chain of discourse production, presentation, and reception [4]. - Channel integration aims to build a communication matrix that enhances effectiveness from "single coverage" to "full-domain reach," leveraging the authority of mainstream party publications and collaborating with multimedia platforms to transform theoretical courses into short video and audio formats [4]. - Technology integration empowers immersive communication, transitioning from "one-way transmission" to "two-way interaction" by incorporating cutting-edge technologies like AI, VR, AR, and big data analysis into course development and teaching processes [4][5]. Group 3: Situational Construction - Situational construction involves designing physical and digital realities to deeply integrate theoretical instruction, value guidance, and emotional experiences within concrete practice fields [6]. - The construction of "physical reality" spaces extends education from closed classrooms to real historical and contemporary sites, creating "walking ideological courses" that combine historical materials with real-world contexts [6]. - The construction of "digital virtual" spaces expands educational carriers from physical locations to virtual simulation environments, utilizing VR, AR, and metaverse technologies to create highly realistic historical scenarios and theoretical application contexts [6].
打造“八路军第115师在枣庄”现场教学点 红色“活教材”直击人心
Da Zhong Ri Bao· 2025-12-12 03:05
Core Viewpoint - The article highlights the innovative approaches taken by the Shanting District to enhance red education through immersive and interactive experiences, transforming historical resources into impactful learning tools for various groups of learners [1][2][3] Group 1: Educational Innovations - The Shanting District has integrated various resources to create a linear radiation effect of red education, moving from isolated points to a cohesive educational experience [2] - The introduction of "short and engaging" micro-party classes lasting 5-8 minutes allows for more efficient learning, catering to the needs of the participants [2] - The use of artistic mediums, such as shadow puppetry and situational dramas, makes red education more relatable and emotionally resonant for learners [2][3] Group 2: Targeted Teaching Approaches - The district employs a "classified teaching" strategy, focusing on different themes for various groups, such as inspiring party leaders and enhancing skills for grassroots cadres [3] - A new educational model has been developed that emphasizes core themes, immersive experiences, diverse courses, professional instructors, and effective outcomes [3] - This approach aims to unify theoretical understanding, emotional recognition, and practical action, thereby maximizing the impact of red resources in educating party members [3]
枣庄|打造“八路军第115师在枣庄”现场教学点 红色“活教材”直击人心
Da Zhong Ri Bao· 2025-12-12 01:21
Core Insights - The "Baidu Gu" Anti-Japanese Memorial Park has transformed into an interactive educational site, attracting over 40,000 trainees this year through immersive and engaging teaching methods [1][2] - The integration of various resources has shifted the red education from a scattered model to a linear and scalable effect, enhancing the overall educational experience [2][3] Group 1: Educational Innovations - The introduction of "short and engaging" micro-party courses lasting 5-8 minutes allows for more efficient learning, catering to the needs of trainees [2][3] - The use of artistic mediums, such as the shadow play "Sweet Potato Story," effectively conveys the deep connection between the military and civilians, making the education more relatable [2][3] Group 2: Targeted Teaching Approaches - The implementation of "classified teaching" focuses on different themes for various groups, such as inspiring party leaders and enhancing skills for grassroots cadres, ensuring that the education resonates deeply [3] - A new educational model has been developed, emphasizing core themes, immersive experiences, diverse courses, professional instructors, and practical outcomes, which collectively enhance the impact of red education [3]