| 鬼灭之刃:无限 城篇 第一章 … | 9245.50 | 2.1% | 40.3 | 6.6 | | --- | --- | --- | --- | --- | | 2025-11-14上映 | | | | | | 狂野时代 | 3611.09 | 0.8% | 34.0 | 6.0 | | 2025-11-22上映 | | | | | | 惊天魔盗团3 | 3091.55 | 0.7% | 39.3 | 3.1 | | 2025-11-14上映 | | | | | | 内幕 | 2829.26 | 0.6% | 34.8 | 2.9 | | 2025-12-06上映 | | | | | | 细菌大作战 | 1385.33 | 0.3% | 546.1 | 55.3 | | 2014-12-31上映 | | | | | | 我的世界没有我 | 858.73 | 0.2% | 31.4 | 11.1 | | 2025-11-27上映 | @ @ 好 : 小 : | | | | 据灯塔专业版，截至12月21日17时51分，2025年贺岁档档期（11月28日-12月31日）总票房（含预售） 突破45亿。 ...

Group 1 - The total box office for the 2025 New Year holiday season (November 28 - December 31) has surpassed 2 billion, with "Zootopia 2" leading the box office rankings [1] - "Zootopia 2" has generated a box office of approximately 1.79 billion, accounting for 89.5% of the total box office during this period [3] - The film has a screening ratio of 73.8% and an attendance rate of 11.9% [3] Group 2 - The second highest-grossing film, "Get Out," has earned around 84.4 million, representing 4.2% of the total box office [3] - "Demon Slayer: Infinity" has achieved a box office of approximately 49.3 million, making up 2.4% of the total [3] - Other films in the top rankings include "Wild Era" with 31.8 million (1.5%), "Now You See Me 3" with 12.5 million (0.6%), and "My World Without Me" with 7.7 million (0.3%) [4]

Investment Rating - The industry investment rating is maintained as "Recommended" due to positive fundamentals and expectations for the industry index to outperform the benchmark index [2][10]. Core Insights - The upcoming release of major overseas IP films is expected to create a strong box office boost, with titles like "Zootopia 2" and "Avatar 3" anticipated to exceed box office expectations [1][6]. - The film industry is experiencing a revival, with Q4 box office projected to surpass the same period last year, driven by the release of high-profile films and advancements in AI-generated video technology [1][6][7]. - AI advancements, particularly OpenAI's Sora2 model, are revolutionizing content production, enabling more efficient and cost-effective filmmaking processes, which is expected to reshape the industry landscape [6][7]. Industry Overview - The industry comprises 160 listed companies with a total market capitalization of 2021.1 billion and a circulating market capitalization of 1856.4 billion [2]. - The absolute performance of the industry over 1 month, 6 months, and 12 months is 4.6%, 21.3%, and 24.7% respectively, indicating a strong upward trend [4]. Upcoming Releases - Major films scheduled for release include "Demon Slayer: Infinity Castle" on November 14, 2025, "Nowhere to Hide" and "The Meaning of Being Nameless" on December 31, 2025, and "Avatar: Fire and Ash" on December 19, 2025 [8]. - "Demon Slayer: Infinity Castle" has already achieved a global box office of 7.02 billion USD, while "Zootopia 2" has a pre-sale box office exceeding 1.8 billion [6][8]. Company Recommendations - Companies to watch include China Film, Shanghai Film, and major cinema chains like Wanda Film, Hengdian Film, and Huanxi Media, which are expected to benefit from the upcoming film releases and the overall box office recovery [1][6][7]. - The ticketing platform Maoyan Entertainment is also highlighted for its market share advantage, which is likely to result in significant revenue growth as the box office rebounds [7].

Core Insights - The upcoming 2025 film season is characterized by a diverse lineup of over 50 films, including both domestic and international productions, aimed at meeting the varied viewing preferences of audiences [2][11] - The trend of "internal and external cooperation" in the film market reflects the growing segmentation of audience preferences, with different genres appealing to distinct demographic groups [3][11] Film Supply and Diversity - This year's film slate features a strong mix of imported and domestic films, catering to a wide range of audience tastes [2][3] - Notable imported films include "Avatar: The Way of Water," which utilizes advanced visual technology to enhance viewer experience, and sequels to popular franchises like "Now You See Me 3" and "The SpongeBob Movie: Sponge on the Run" [2][3] - Domestic films such as "The Insider," "The Way of the Weapon," and "The Unnamed: Meaningful" cover various genres, including reality-based narratives, suspense, and comedy [2] Technological Innovation - Technological advancements are a significant highlight of this year's film offerings, with "Avatar: The Way of Water" featuring the most complex visual effects and motion capture techniques to date [5][6] - Domestic productions like "Wild Era" have also made strides in virtual filming technology, achieving over 30% of its shots through LED virtual filming [5] - The integration of AI technology in film production processes has improved efficiency in script analysis and scene planning [5] Emotional Resonance - Films focusing on real-life themes are designed to resonate emotionally with audiences, reflecting societal sentiments and the struggles of ordinary people [8] - The unique ritualistic aspect of viewing films during the New Year period enhances emotional engagement, transforming the experience into a form of emotional expression and celebration [8] IP Development and Brand Power - The success of sequels and franchise films, such as "Zootopia 2" and "The SpongeBob Movie: Sponge on the Run," underscores the importance of IP longevity in attracting audiences [10] - The personal brand of directors, such as Shen Ao, who has achieved significant box office success, contributes to the market appeal of new releases [10] - The anticipation for new films is bolstered by the established trust and positive reception of previous works, creating a cycle of audience engagement [10] Future Outlook - The 2025 film season aims to attract audiences through a combination of diverse film offerings, cutting-edge technology, emotional storytelling, and strong IP appeal [11] - The exploration of these elements is expected to have lasting implications for the film industry, influencing its trajectory beyond immediate box office results [11]