Core Points - JD MALL's first store in Fujian has begun trial operations, with a formal opening scheduled for the end of October [2] - The store features a 30,000 square meter area, making it the largest self-operated home appliance and furniture consumption landmark in Xiamen [2] - JD MALL offers over 200 global first-line brands and more than 200,000 products, focusing on trendy home appliances, home decoration, and digital products [2] Store Features - The store includes a cyber-tech gaming area, a laundry appliance experience zone, and a café for customers to relax [2] - JD MALL emphasizes a consistent pricing strategy, offering the same prices for products online and offline, and aims to be a product sales center, customer experience center, and membership service center in Xiamen [2] Promotional Activities - From now until October 8, daily activities are planned, including games, concerts, balloon events, and cultural markets [2]

Core Insights - JD.com has implemented unprecedented subsidy measures during the 618 shopping festival, leading to explosive sales across multiple categories [1] Sales Performance - Mobile communication sales increased by 88% year-on-year [1] - Home appliances sales surged by 161% year-on-year [1] - Grain and oil seasoning sales rose by 138% year-on-year [1] Specific Product Highlights - Sales volume of smartphones priced between 4000 to 6000 yuan grew by 50% year-on-year [1] - AI notebook sales revenue increased by 151% year-on-year [1] - Sales revenue for 100-inch televisions skyrocketed by 260% year-on-year [1] - Sales of air conditioners in high-temperature regions, priced at 999 yuan, saw a year-on-year increase of over 120% [1]