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服务超3亿客户、赔付超305亿元 泰康在线以十年书写财险专业化经营
Huan Qiu Wang· 2025-11-18 08:58
Core Viewpoint - The article highlights the ten-year journey of Taikang Online, emphasizing its transformation from a broad expansion model to a specialized internet property insurance provider, focusing on innovation and high-quality development in the insurance industry [1][3]. Group 1: Company Development - Taikang Online has adhered to a professional operating strategy in property insurance, evolving from its inception in 2015 to a focus on value and efficiency by 2019, and entering a profitable era by 2021, now serving over 300 million customers with more than 30.5 billion yuan in claims [3]. - The company leverages three unique advantages: strong backing from Taikang Insurance Group, continuous innovation for market insights, and a robust internet foundation for efficient user engagement [3]. Group 2: Health Insurance Innovations - In 2023, Taikang Online introduced a new concept of "insuring people’s health" rather than just "insuring healthy people," aiming to cover all demographics and health management processes [5]. - The company has developed a specialized product matrix catering to various health statuses, including the "Good Effect Insurance" series for individuals with pre-existing conditions, covering multiple cancer types and providing significant financial support for treatments [6][7]. Group 3: Auto Insurance Experience - Taikang Online has redefined auto insurance by ensuring claims are processed within 24 hours, exemplified by a case during a severe flood where a customer received over 100,000 yuan in claims promptly [8]. - The company has built a comprehensive service network and offers various value-added services beyond traditional compensation, enhancing customer experience [9]. Group 4: Digital Life Protection - The company has integrated insurance into various digital life scenarios, providing coverage for gig economy workers and small businesses, thus addressing new social needs and enhancing security for these groups [10][11]. - Taikang Online's "Zhenpin Youyue" art insurance product fills a gap in the market by offering comprehensive risk management for high-value art collections, demonstrating its expertise in specialized insurance [12]. Group 5: Future Outlook - Looking ahead, Taikang Online aims to continue its commitment to making insurance more secure, convenient, and affordable, with a focus on becoming a more user-centric innovative internet insurance company [13].
泰康在线:十年磨一剑,以“专业+科技”定义互联网财险新未来
Jin Rong Shi Bao· 2025-11-18 08:41
Core Insights - The article highlights the evolution and achievements of Taikang Online over the past decade, emphasizing its role as a pioneer in the internet insurance sector in China, driven by a commitment to professionalism and technology [1][2][9] Group 1: Company Development - Taikang Online was established in 2015 as the first internet property insurance company initiated by a traditional insurance firm, marking a significant strategic move in the "Internet Plus" era [1] - By the end of 2025, Taikang Online achieved over 100 billion in premium income for four consecutive years and has served over 300 million customers, showcasing its robust growth and stability [2][3] Group 2: Business Milestones - Key milestones include the approval of its auto insurance license in 2016, surpassing 1 billion policies in 2017, and achieving profitability for the first time in 2021 [3][4] - As of 2023, the company has accumulated a premium scale of 75 billion, with 175 billion policies issued and over 300 billion in claims paid [3][6] Group 3: Strategic Focus - Taikang Online focuses on three main business pillars: health insurance, auto insurance, and specialized property insurance, aiming to enhance customer value and risk protection [4][5] - The company has transitioned from being a "payer" to a "health promoter," integrating various health management resources to create a comprehensive health ecosystem [4] Group 4: Technological Innovation - The company has invested over 2 billion in technology research and development, applying AI and big data to enhance operational efficiency and customer service [7][8] - Taikang Online has achieved a 99% automation rate in claims processing, significantly improving the customer experience [8] Group 5: Future Outlook - Looking ahead, Taikang Online aims to continue its commitment to long-termism and innovation, aspiring to become a world-leading technology-driven insurance company [9][10]
砥砺十载,携手新程:泰康在线十周年活动精彩预告!
Cai Fu Zai Xian· 2025-11-11 04:54
Core Insights - The insurance industry in China is transitioning towards high-quality development, facing challenges from traditional models while embracing digitalization, ecological integration, and intelligence as key transformation directions [1] - Taikang Online, as a pioneer in the industry, has demonstrated profound thinking and practical experience in this transformation over its ten-year journey [1] Group 1: Company Milestones - Taikang Online was established in 2015 with the mission to make insurance more secure, convenient, and affordable, collaborating closely with partners to build a new ecosystem for internet insurance [2] - In 2016, the company launched customized products for online shopping and the first rider insurance in the industry, supporting daily insurance for delivery personnel [2] - By 2017, Taikang Online had surpassed 100 million policies issued and introduced innovative health insurance products, significantly enhancing user experience [2] - The company addressed the accessibility of critical medications with the launch of the "Yao Shen Bao" plan in 2019 [2] - In 2022, Taikang Online's premium income exceeded 10 billion, serving over 200 million customers and launching new citizen insurance to enhance inclusive services [2] - As of 2023, the company has achieved historical highs in various metrics, serving 300 million customers, issuing 17.5 billion policies, and paying out over 30.5 billion in claims [2] Group 2: Future Directions - Taikang Online will hold a ten-year anniversary celebration on November 18 in Beijing, focusing on the theme "We, You, They" to reflect on its journey and set a forward-looking vision [3] - The event will explore the future direction of intelligent upgrades in insurance services, leveraging AI technology to reshape the customer experience [3] - The company aims to continue building an open and win-win insurance ecosystem, contributing to national strategies and enhancing public welfare [3]