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“交通+文旅+绿色” 实地探寻丽江公交如何“破圈”?
Core Viewpoint - The article highlights the innovative development of public transportation in Lijiang, Yunnan, emphasizing the integration of public transport with tourism and the commitment to green energy solutions. Group 1: Green Transportation Initiatives - Lijiang has over 80% of its public transport fleet consisting of hydrogen and new energy buses, promoting low-carbon travel as a new trend [3][5] - Yunnan Province has invested approximately 3 billion yuan in urban and rural public transport development, with nearly 100 million yuan allocated for over 1,200 new energy buses and battery updates [5] - By 2023, Lijiang's public transport has achieved a new energy vehicle rate of 93.47%, contributing to significant carbon emission reductions [7][13] Group 2: Integration of Public Transport and Tourism - Lijiang has launched 11 specialized public transport lines to enhance the travel experience, allowing tourists to explore local culture and natural beauty [5][9] - The city has developed a "public transport + tourism" model, which has become a new choice for visitors to experience Lijiang's culture [8][10] - The revenue from tourism-specific lines accounted for 75% of the company's total revenue from January to September 2025, indicating a successful integration of transport and tourism [14] Group 3: Digital and Custom Services - Lijiang is implementing digital solutions such as mobile app ticketing and strategic partnerships with platforms like Didi to enhance travel convenience [17] - Customized bus routes have been introduced to cater to varying tourist demands, balancing service coverage between popular and lesser-known destinations [10][19] - The company has seen a significant increase in ticket sales for direct scenic routes, especially during peak tourist seasons [19]