新春非遗体验
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大年初四粤4A级及以上景区迎客377.9万人次 年味浓 人气足 消费旺
Nan Fang Ri Bao Wang Luo Ban· 2026-02-21 01:11
Core Insights - The tourism sector in Guangdong Province experienced a positive growth during the Spring Festival, with various cultural and tourism activities enhancing visitor engagement and satisfaction [1][2] Group 1: Visitor Statistics - On February 20, 2026, Guangdong's 4A-level and above scenic spots received 3.779 million visitors, marking a year-on-year increase of 5.6% [1] - Key monitored ancient post roads attracted 792,000 visitors, up 4.4% year-on-year [1] - Red tourism sites recorded 220,000 visitors, reflecting a 3.6% increase [1] - 100 monitored rural tourism spots and historical villages welcomed 540,000 visitors, a rise of 6.3% [1] - 80 key public cultural institutions served 206,000 visitors, with a year-on-year growth of 3.3% [1] Group 2: Cultural Activities and Events - Various cultural venues organized diverse activities to cater to the different needs of citizens and tourists, enhancing the festive atmosphere [2] - The Guangdong Provincial Cultural Center hosted a series of cultural events, combining dynamic and static performances to engage audiences [2] - The Guangdong Intangible Cultural Heritage Museum offered hands-on experiences with traditional crafts, enriching visitor engagement [2] Group 3: Tourism Promotion and Consumer Engagement - Local governments actively launched cultural and tourism consumption promotion activities, innovating products and services to enhance the tourist experience [2] - Zhuhai's Wanxuehui created a festive atmosphere with themed decorations and special ticket offers, catering to various visitor needs [2] - Events like the Spring Festival Garden Party at Bruce Lee Park and the "Come to Changlu, Celebrate the New Year" event at Changlu Tourism Resort effectively attracted crowds and boosted consumption [2] - Qingyuan introduced a series of cultural tourism activities and consumer-friendly products, focusing on immersive experiences to stimulate spending [2]
非遗玩出新花样 岭南焕发新年味
Xin Lang Cai Jing· 2026-02-21 00:48
Core Insights - The Guangdong cultural tourism market is thriving during the Spring Festival, with various activities enhancing the festive atmosphere and driving visitor engagement [1][2]. Group 1: Visitor Statistics - On the fourth day of the Lunar New Year, Guangdong's 4A-level and above scenic spots received 3.779 million visitors, a year-on-year increase of 5.6% [1] - Key monitored ancient post roads welcomed 792,000 visitors, up 4.4% year-on-year [1] - Red tourism sites recorded 220,000 visitors, reflecting a 3.6% increase [1] - Rural tourism points and historical villages attracted 540,000 visitors, marking a 6.3% rise [1] - Public cultural institutions received 206,000 visitors, with a year-on-year growth of 3.3% [1] Group 2: Cultural Activities - Various cultural venues in Guangdong introduced innovative services, such as the "Yue Rhythm Flower City" interactive garden event, blending traditional games with performances [3] - The Intangible Cultural Heritage Museum became a popular spot for families, featuring activities that allowed participants to experience traditional crafts [3] - Dongguan's Ke Garden Museum hosted a themed event that combined cultural elements with auspicious New Year blessings [3] Group 3: Festive Decorations and Events - Ancient streets and villages across Guangdong were elaborately decorated, creating a vibrant New Year atmosphere [4] - The Xie Old Street in Yangjiang held a "Golden Horse Celebrates the New Year" carnival, integrating folk performances and interactive experiences [4] - Hailing Island's activities showcased local cultural heritage through lion dance performances [4] Group 4: Integration of Culture and Tourism - The deep integration of culture and tourism was a highlight, with innovative offerings catering to diverse visitor experiences [5] - Zhanjiang's scenic spots featured a stunning theme lantern festival and unique historical performances, attracting many visitors [5] - Zhongshan's Xiangshan Ancient City hosted a high-quality music event that blended Jiangnan and Lingnan cultures [5] Group 5: Consumer Incentives - Various regions launched initiatives to stimulate cultural tourism consumption, enhancing market vitality [6] - Activities in Foshan and Shunde attracted crowds and boosted holiday spending through themed events [7] - Qingyuan promoted immersive experiences with a focus on local heritage and festive celebrations [7] - Dongguan organized over 400 cultural tourism activities and consumer incentives to enrich holiday options for visitors [7]