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“河”“海”联动,点亮天津夜经济
Sou Hu Cai Jing· 2025-10-07 11:12
Core Insights - Tianjin has successfully leveraged its "night economy" during the National Day holiday, showcasing vibrant consumption driven by night tours along the Haihe River and themed experiences at the Binhai Aircraft Carrier Park [1][10]. Group 1: Night Economy Development - The Haihe River's light shows and popular boat tours have significantly boosted local commerce, with hotels and surrounding businesses experiencing a surge in activity [1][11]. - During the holiday, the entertainment sector in key commercial complexes saw revenue increases ranging from 30% to 400% compared to regular days [11]. - The Binhai Aircraft Carrier Park attracted an average of nearly 30,000 visitors daily, with a peak of 31,600 on October 4 [9]. Group 2: Tourist Experience and Attractions - Visitors expressed excitement over the unique architectural styles and light displays along the Haihe River, enhancing the city's appeal [3][5]. - The park's immersive drone fireworks show, themed "Celebrating the Nation," has drawn significant attention, with returning visitors praising its spectacular nature [7][9]. - The Haihe River's bridges have been uniquely illuminated, creating a captivating visual experience that distinguishes it from other locations [5][11]. Group 3: Local Business and Cultural Integration - Traditional brands have become key players in the holiday consumption landscape, with local specialties and cultural products gaining popularity among tourists and residents alike [11][12]. - The introduction of themed pop-up stores and cultural products has revitalized local commerce, with some brands reporting revenue growth of 130% compared to the previous year [11]. - The Tianjin government has initiated measures to promote night economy development, establishing iconic consumption scenes to enhance the city's nightlife brand [12].