Core Viewpoint - Huawei's automotive business derives its core competitiveness from its values centered on customer focus, dedication to employees, and value-driven principles. Unlike other automakers, Huawei leverages its ICT technology foundation and possesses three systematic capabilities: IPD (R&D), ISC (supply chain), and IPMS (marketing and sales) [2][7]. Group 1: Review of Huawei's Automotive Business (2020-2025) - The development of the Smart Selection model has outperformed the HI model, attributed to the past five years where the automotive sector has been influenced by smartphone methodologies, leading to high efficiency in partnerships, particularly with Seres, and capturing opportunities in the high-end market [3][7]. - The internal differences within the Smart Selection model arise from the increasing innovation requirements in the high-end market, making it more challenging to disrupt foreign brands, which may require more time for establishment [3][7]. Group 2: Outlook for Huawei's Automotive Business (2025-2030) - The next five years will focus on creating a commercial closed loop around computing power, algorithms, and data, as the automotive industry transitions into an era of intelligence. Smart cars will not merely replicate smartphones but will become crucial terminals in the AI era. Huawei's ability to maintain technological leadership and achieve a commercial closed loop will be key [4][7]. - Future successful smart cars must excel in three dimensions: aesthetic design, advanced technology (intelligent driving experience), and cost-effectiveness [4][7]. Group 3: Key Highlights for Huawei's Automotive Business in the Second Half of 2025 - Key highlights include the launch of the first new car under the "Shangjie" brand (in collaboration with SAIC) priced below 200,000 yuan, the updated M7 model under the "Wenjie" brand (in collaboration with Seres), the S9 shooting brake version under the "Xiangjie" brand (in collaboration with BAIC), and the first MPV model under the "Zunjie" brand (in collaboration with Jianghuai) [5][7]. - The year 2026 is anticipated to be a significant product year for Huawei's automotive business, with multiple new models across various brands [5][7].

Core Viewpoint - The official WeChat and Weibo accounts of Hongmeng Zhixing announced a cash subsidy of 20,000 yuan for the entire Zhijie series, along with a maximum of 60,000 yuan in car purchase benefits starting from June 27, 2025, until July 31, 2025. However, the promotional content was later deleted from their social media accounts [1]. Summary by Categories Company Actions - Hongmeng Zhixing initially promoted a cash subsidy of 20,000 yuan for the Zhijie series [1]. - The company announced additional purchase benefits valued at 60,000 yuan starting from June 27, 2025 [1]. Social Media Activity - The promotional content was removed from the official Weibo account and marked as deleted on the WeChat account [1].