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智能电动技术平台LEAP
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新势力“一哥”回应
Zhong Guo Ji Jin Bao· 2025-10-17 07:53
Core Insights - Leap Motor has become the leader among new energy vehicle companies, achieving significant delivery milestones and aiming for global recognition in the industry [1][2] - The company emphasizes a long-term vision, likening the automotive industry to a marathon where continuous improvement is essential for success [1] - Leap Motor's strategy focuses on technological innovation, self-research capabilities, and maintaining competitive pricing while ensuring high-quality products [2][3] Company Strategy - Leap Motor attributes its leadership to factors such as technological innovation, comprehensive self-research, efficiency, agility, and rapid iteration [2] - The company has achieved a self-research rate of 65% for core electronic components, allowing for better cost control and innovation freedom [2] - Leap Motor plans to expand its self-research capabilities to include high-value components, such as automotive air conditioning compressors, which will be mass-produced in 2025 [4] Product Development - The company aims to enhance its product offerings by focusing on "upgrading" and providing sincere value to customers, with a goal of achieving better user reputation [5] - The launch of the flagship D platform and the D19 model is a strategic move to penetrate the luxury market, showcasing advanced technologies and competitive pricing [5][6] - Leap Motor's D series is positioned as high-end but affordable, with a commitment to maintaining reasonable profit margins across all vehicle series [7] Future Outlook - The company plans to introduce two to three D series products and two A series products by 2026, anticipating significant sales growth [7]