Core Viewpoint - The Long Bai Mountain Airport is enhancing passenger services during the Spring Festival by collaborating with Changchun University of Traditional Chinese Medicine to offer health services and cultural experiences, showcasing the "Aviation Traditional Chinese Medicine Pavilion" brand [1][5]. Group 1: Health Services - Over 20 traditional Chinese medicine experts and masters provided one-stop health consultation services, addressing common spring health issues such as liver qi stagnation and dampness accumulation [3]. - The event featured ear acupressure and shoulder-neck massage services, which attracted many travelers [3]. - Two types of health teas, "Clear Throat and Benefit Throat Drink" and "Dried Grass Bitter Tea," were offered to travelers [3]. Group 2: Cultural Experience - The successful event reflects the deepening of the "Aviation Traditional Chinese Medicine Pavilion" brand and embodies the airport's philosophy of "empowering services with culture and conveying warmth through services" [5]. - A DIY area for making herbal sachets allowed travelers to create sachets with health benefits and festive meanings under the guidance of traditional medicine practitioners [5]. - A display of eight traditional Chinese medicinal materials attracted families, promoting the transmission of traditional health knowledge [5][6]. Group 3: Future Plans - Long Bai Mountain Airport plans to continue its collaboration with Changchun University of Traditional Chinese Medicine to establish a seasonal health service model [7]. - The airport aims to further explore the cultural resources of ginseng and traditional Chinese medicine, enriching the "Three Fragrance Airport" concept [7]. - The initiative is expected to enhance the airport's cultural connotation and regional competitiveness while contributing to the development of the Jilin ginseng industry and the inheritance of traditional Chinese medicine culture [7].