Core Insights - McDonald's China celebrates the 15th anniversary of Hamburger University and announces an investment of over 400 million RMB in talent training and development over the next three years [1][3] - The focus of Hamburger University will be on three main directions: becoming "smarter, more open, and more focused on holistic growth" to create a talent cultivation system for the digital age [1][4] Investment and Development - McDonald's China plans to invest over 400 million RMB in talent training and development in the next three years [1] - The university aims to enhance its training programs by incorporating AI tools, virtual mentors, and personalized learning paths [3] Training and Collaboration - Hamburger University will break down corporate boundaries by collaborating with industry associations, educational institutions, and non-profit organizations to co-create courses and share resources [3] - The university currently has 16 leadership academies across the country and approximately 100 experts, with nearly 200,000 employees learning through the "McDonald's e-learning" platform each year [3] Employee Development - Training at Hamburger University enhances employees' operational management skills, leadership abilities, and understanding of McDonald's culture and values [4] - The university aims to cultivate more outstanding restaurant management talents by integrating AI technology, expanding industry collaboration, and providing personalized growth support [4]