Core Insights - The article discusses the impact of popular TV dramas on tourism, highlighting how series like "The Untamed" and "The King's Avatar" have boosted visitor numbers to locations like the Qinhang Film City and Guizhou's scenic spots. However, it emphasizes the need for sustainable tourism strategies to convert transient visitor interest into lasting engagement [1][2]. Group 1: Tourism and Film Industry Integration - The "traffic" generated by film and television is significant but exhibits clear "tide-like" patterns, where interest wanes as the popularity of the series declines. This presents a challenge in transforming film locations into enduring tourist destinations [1]. - The article suggests that film cities should not be static backdrops but should develop immersive experiences, such as themed performances and interactive tours, to engage visitors more deeply [1]. Group 2: Local Cultural Integration - There is a call for the integration of local ethnic cultures and historical narratives into film IPs, enhancing the storytelling experience and making it more relatable for visitors. This includes creating original productions that reflect local cultures, such as Miao and Bouyei traditions [2]. - The article advocates for a systematic approach to developing the film and tourism industry, including the creation of high-quality cultural products, themed hotels, and unique dining experiences to enhance visitor retention [2].

Core Insights - Jining, Shandong, is leveraging its rich cultural heritage to boost tourism, attracting nearly 3 million visitors and generating revenue of 149 million yuan during the National Day and Mid-Autumn Festival period [1][5]. Group 1: Cultural Tourism Development - The city is promoting traditional culture through interactive experiences, such as the "praying and teaching" ceremony at the Confucius Temple, where visitors can engage in activities like ink printing of Confucian texts [1][3]. - Jining is enhancing its educational tourism sector by developing a diverse range of study tours and innovative courses that allow visitors to experience Confucian culture firsthand [3][5]. Group 2: Interactive Experiences - The "Cultural Station" at the Qufu service area offers travelers hands-on experiences with traditional printing and calligraphy, while drone shows and interactive performances at the Confucius Museum bring ancient culture to life [3][5]. - The Liangshan Scenic Area features immersive "scripted tours" where visitors can interact with characters from the classic novel "Water Margin," blending historical narratives with modern entertainment [3][5]. Group 3: Historical and Red Tourism - The "Memory of the Canal" cultural district showcases performances that revive historical figures like Li Bai, allowing visitors to engage in poetry and traditional games, thus enriching the cultural experience [5][7]. - Jining's tourism strategy includes "Red Tourism+" routes that connect significant historical sites related to the anti-Japanese resistance, promoting awareness of revolutionary history among visitors [5][7]. Group 4: Overall Impact - The integration of ancient culture with modern attractions during the holiday period has revitalized Jining's tourism, creating a dynamic environment where tradition meets contemporary experiences [7].