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从银行白领到私域创业,一位宝妈月销二十万的逆袭之路
Sou Hu Cai Jing· 2025-06-13 10:04
Core Insights - The article highlights the transformative journey of a woman, Zhou Qing, from a bank wealth manager to a successful private domain e-commerce store owner, emphasizing the empowerment of women's economic independence [1][2][7] Group 1: Entrepreneurial Journey - Zhou Qing began her entrepreneurial journey in 2019 by exploring a private domain e-commerce platform called "Ai Kucun," initially treating it as a side job [2][4] - Her first significant success came when she sold nearly 100 orders in one night, earning 1,000 yuan, which motivated her to invest more time into the business [2][4] - Over five years, her monthly sales reached between 100,000 to 200,000 yuan, showcasing her growth and commitment to the e-commerce sector [2][5] Group 2: Business Strategies - Zhou emphasizes the importance of persistence in e-commerce, stating that changing products frequently can lead to losing customers [5] - She focuses on sourcing high-quality products and personally testing them to enhance customer trust and increase conversion rates [5] - Zhou has expanded her customer base significantly, with 80% of her clients now being strangers, achieved through various marketing strategies and community engagement [5] Group 3: Community Impact - Zhou has inspired friends and acquaintances to join her in e-commerce, fostering a collaborative environment where even small earnings are celebrated [7] - She encourages stay-at-home mothers to step out of their comfort zones and explore their potential in the private domain economy [7] - Zhou's future goal is to establish a "mom entrepreneurship incubation base," aiming to empower more women to achieve their aspirations while managing family responsibilities [7]
挖掘潜力拓渠道
Jing Ji Ri Bao· 2025-05-18 21:48
作为中国对外开放的前沿窗口,上海多措并举助力外贸企业开拓国内市场,一场以"稳外贸、促内销"为 核心的实践在黄浦江畔全面铺开。 赋能外贸企业通过电子商务渠道提升内销流通能力,是上海电商交出的一份助力外贸企业拓内销的"高 分答卷"。上海私域电商梦饷科技旗下平台"爱库存"与以外贸为主的箱包企业OMASKA积极响应国 家"内外贸一体化"战略部署,短时间内"牵手"成功。 "我们公司年销售额在1亿元以上,其中外贸收入占比接近70%。"OMASKA电商负责人李兴华表示,外 部市场变化使前端运营放缓,后端海外仓库存退回物流成本提高。公司一方面加大多元化市场的业务拓 展;另一方面将目光转向国内C端电商平台。据悉,在了解到企业的需求后,爱库存第一时间对出口转 内销的商家实施费用减免,帮助商家减少初期现金投入;同时,高效帮扶商家入驻,实现当天注册当天 下店。"我们开辟了极速入驻绿色通道,提供'0元入驻''24小时审核'等优惠政策,降低了入驻门槛。"梦 饷科技首席运营官郭馨宇说。 打铁还需自身硬,外贸企业纷纷打造优质产品,不断开拓国内大市场。其中,上海思乐得不锈钢制品有 限公司自主设计的气压壶内管自动生产线突破了翻边技术等工艺难点, ...