刘邦故里，大汉之源。汉文化是徐州闪亮的城市名片，塑造了江苏"吴韵汉风"的鲜明文化特质。如 今，徐州众多的汉文化资源不只存在于景区和博物馆里，更从"静态展示"走向"活态传承"，书写着崭新 汉风华章。 以新形式融入寻常生活 从暑期到金秋，"网红徐州"的文旅热度不减。9月17日，徐州市文广旅局召开2025徐州汉文化旅游 节新闻发布会，宣布将在一个月内推出一系列活动，持续擦亮"国潮汉风"汉文化品牌和"快哉徐州"城市 文旅品牌。 火热推进中的"彭城七里"，是徐州重点打造的城市更新项目，在纵贯南北约7里的空间内，串联起 235处历史文化遗存，覆盖了明清文化、运河文化、彭祖文化、苏轼文化等，汉文化更是其中的重要篇 章。 9月17日，记者来到土山汉墓，汉墓外曾经的石料加工区被重新利用，墓穴封石错落有致地摆放， 将打造为长约30米的景观带，与"彭城七里"整体改造融为一体。土山汉墓曾入选"全国十大考古发现"， 二号墓曾出土陶器、玉石器、铜铁器等各类遗物近5000件。 在不少两汉文化专家看来，徐州出土的汉玉代表了我国汉代玉器的最高水平，可以媲美"汉代三 绝"。围绕汉玉做文章，徐州不仅传播汉文化，还打造产业链，经济效益可观。 在徐州 ...

Group 1: Tourism and Consumer Experience - Yunnan's Xishuangbanna has launched diverse activities this summer, creating new consumption scenarios like "Camping + Research" to attract tourists for immersive experiences in tropical rainforests [1][3] - The "Starry Camp" in the Mengyuan Wonderland scenic area, consisting of 10 triangular firefly camping houses, has become a popular product, drawing numerous family and research groups [3] - Tourists can explore the rainforest at night, guided by experts, to observe fireflies and other wildlife, enhancing the adventure with educational elements [6] Group 2: Night Economy and Cultural Activities - In Jiangsu, various cultural and consumer districts have introduced a series of nighttime activities to attract visitors, even without major sports events [6][10] - The "Wangling Wonderful Night" event at the Lion Mountain Chu King Tomb features traditional performances and interactive storytelling, enhancing visitor engagement [8] - In Lianyungang, the Salt River Ancient Alley hosts themed activities like street performances and foam water battles, contributing to a 25% increase in average visitor stay since July [10] Group 3: Sports and Local Consumption - The "Zhe BA" basketball league in Zhejiang has gained popularity, promoting local consumption and tourism through community engagement [11][13] - Local specialties are showcased during the games, with interactive experiences for fans, such as tasting local foods and cultural products [13][15] - Special offers, like free entry to local attractions with game tickets, encourage tourists to incorporate sports events into their travel plans [15]