Core Viewpoint - The company, Pruide (301353.SZ), reported a stable growth in its mid-term performance for 2025, with total revenue reaching 461 million yuan, a year-on-year increase of 11.98%, and a net profit attributable to shareholders of 45.65 million yuan, up 14.23% from the previous year [1] Group 1: Financial Performance - Pruide achieved total revenue of 461 million yuan, reflecting a year-on-year growth of 11.98% [1] - The net profit attributable to shareholders was 45.65 million yuan, representing a year-on-year increase of 14.23% [1] - Key financial indicators showed stable growth compared to the same period last year [1] Group 2: Global Expansion Strategy - The electric tool industry has evolved into a necessity for improving productivity in households, leading to a global operational strategy for manufacturers [2] - Pruide has maintained good relationships with international electric tool brands and retailers, and has acquired the Dutch company BATAVIA B.V. to enhance its manufacturing and supply capabilities in Thailand [2] - The company is actively building online platforms and developing cross-border e-commerce to deepen its global strategy [2] Group 3: Brand Development and Innovation - Pruide is focusing on building its own brands and expanding its OBM business, establishing a dual-driven business model of "ODM + OBM" [4] - The company has developed a differentiated brand matrix, including brands like "恒动", "纽迈特(NEUMASTER)", and "BATAVIA", with self-owned brand revenue exceeding 20% [4] - Long-term investments in technology innovation and independent research and development are laying a solid foundation for brand building, despite short-term profit compression [4] Group 4: Research and Development - Pruide's R&D investment increased by 15.92% compared to the previous year, enhancing its capabilities in key components like motors and battery packs [5] - The company has obtained a total of 561 patents, including 53 invention patents, 239 utility model patents, and 269 design patents [5] - Pruide is actively developing lithium battery-powered products, which are expected to be a new growth point for the company [6]