大连路旁，八路军武汉办事处旧址纪念馆对面的一栋老房子则变身"5号面包房子"。其 独栋的仿古外墙、黑色的木质窗户、户外庭院的座位让顾客的体验感拉满。店里的面包柜有 不同的分区，起酥、贝果、碱水、硬欧等面包都有。顾客置身其中就像逛一家面包博物馆。 来自南京的一对年轻情侣表示，他们是在"小红书"上刷到武汉面包街攻略之后来的，准备先 在这家店歇一歇，再去郝梦龄路吃网红串串。 老面包店"伊莉维尔"距离"黄油与面包"品牌店不到100米。该店改造升级后，具有法式 花园风格，设置了透明落地窗，引来众多市民和外地游客。"我们打造阳光的、田园的感 觉，是想让顾客感受到生活的美好。"一店员说。 从武汉天地拐到胜利街、大连路，一些面包店如珍珠般散落。"富有"面包店里，陈设的 面包让人特别有食欲。来自武昌的熊小姐说："这家店的面包上新速度很快，用料很新鲜。 它们都是手作面包，好看又好吃。""追光"面包店店面不大，装修风格是暖色调的，价格亲 民。其招牌产品是番茄猪肉脯吐司，吸引周边很多学生前来购买。 记者探访还发现，一些老房子变身面包店，一些面包店则紧挨着咖啡店。买完面包的顾 客自然"流向"隔壁的咖啡店，喝下午茶的悠闲时光又"催生"新的 ...

Core Viewpoint - A new type of bakery factory, characterized by low prices and a wide variety of products, is gaining popularity in lower-tier cities, offering consumers affordable options for baked goods [3][5]. Group 1: Bakery Factory Overview - Bakery factories, also known as "super cake factories," are emerging as a new retail format, offering products at prices like 5.8 yuan for tiramisu and 8.8 yuan for pineapple puffs [3][5]. - The popularity of these factories surged in 2024, with a peak in social media presence due to the entry of new brands [3][5]. - There are two main types of bakery factories: chain stores using a franchise model and direct-sale factories located near production sites [7][8]. Group 2: Business Models - Chain stores often operate under names like "super cake factory" and have expanded rapidly, with brands like Shidou Chuan opening 47 stores since November 2023 [9][10]. - Direct-sale factories, such as those in Shanghai and Jiangsu, originally served as OEMs for major brands and now sell directly to consumers, leveraging their brand partnerships to attract customers [15][16]. Group 3: Product Offerings - Bakery factories offer a rich variety of products, including Western-style baked goods and traditional Chinese pastries, with many items priced at 9.9 yuan [19][20]. - Popular products include both trendy items like "dirty bread" and classic staples such as croissants and Hokkaido toast [24][25]. - Some brands use extremely low-priced items as loss leaders to attract customers, such as 1.99 yuan egg tarts [26][27]. Group 4: Cost Structure - Traditional bakeries have high gross margins (around 60%) but low net margins (about 9%) due to high costs in rent, raw materials, and labor [29]. - Bakery factories reduce costs by eliminating middlemen and selling directly to consumers, which allows them to maintain low prices [37][38]. - The operational model of bakery factories varies, with some using a central factory model while others sell ready-to-eat products directly from the factory [40][41]. Group 5: Quality Concerns - There are concerns regarding the quality and safety of products from super cake factories, with reports of misleading production dates and potential quality issues [43][45]. - The initial consumer interest may not translate into repeat purchases if quality does not meet expectations, which is crucial for the sustainability of these businesses [46][47].