Core Viewpoint - The article discusses the potential return of the influencer Viya to the live-streaming industry through a new WeChat mini-program called "Qianxun Super Member," which is linked to her and her husband, Dong Haifeng [1][4]. Group 1: Viya's Return to Live Streaming - Viya has been absent from the live-streaming industry for nearly four years, but recent activities suggest a possible comeback [1]. - The mini-program "Qianxun Super Member" was launched, with Viya appearing as a model in promotional videos [1][4]. - Dong Haifeng referred to the mini-program as a "secret base" for fans, indicating a strategy to re-engage her audience [1]. Group 2: Mini-Program Details - The mini-program operates like a private marketplace, offering products in categories such as beauty, food, daily necessities, and fashion [1]. - Two promotional events have been held, with the "605 Snack Festival" products selling out completely [1]. - The mini-program's homepage features phrases like "member internal new product day" and "internal purchase price," suggesting exclusive offers for members [1]. Group 3: Relationship with Viya - Although the mini-program does not directly associate with Viya, promotional materials refer to her as "sister," with tags like "sister recommended" and "sister's style" [4]. - Customer service confirmed that the model in promotional images is indeed Viya, referring to the mini-program as "sister's secret base" [4][7]. Group 4: Previous Controversy - Viya faced significant legal issues in December 2021, being fined for tax evasion amounting to 1.341 billion yuan, which included back taxes and penalties [8].

Group 1 - The article discusses the potential "comeback" of the influencer Viya, who has been absent from the live streaming industry for nearly four years, with the launch of a WeChat mini-program called "Qianxun Super Member" [1][4] - Viya's husband, Dong Haifeng, posted a video on Douyin celebrating Viya's nine-year live streaming anniversary and mentioned the mini-program, encouraging fans to "follow and register" [1][4] - The mini-program is described as a private marketplace selling various products, including beauty, food, daily necessities, and fashion, and has already hosted two successful events, with all products sold out during the "605 Snack Festival" [1][4] Group 2 - The mini-program does not directly associate with Viya but allows users to add VIP customer service, which features promotional content including videos and images of Viya [4][6] - The customer service for the mini-program is linked to Hangzhou Landu Technology Co., which is also associated with Viya's rebranded WeChat account [6] - Viya previously faced significant legal issues due to tax evasion, with a total penalty of 1.341 billion yuan imposed for underreporting income and other tax-related violations [6]