Core Insights - The current market trend shows that bread prices are increasing, with a significant portion of consumers expressing dissatisfaction over the rising costs, particularly for items priced above 20 yuan [4][6] - The majority of bread sold in the market falls within the 20 to 40 yuan price range, indicating a shift in consumer preferences towards mid-range products [2][6] Price Distribution - 32.78% of bread is priced below 20 yuan - 41.23% of bread is priced between 20 and 40 yuan - 13.89% of bread is priced between 40 and 60 yuan - 6.17% of bread is priced between 60 and 80 yuan - 5.92% of bread is priced above 80 yuan [1][6] Market Dynamics - The rising prices are attributed to the increasing social value associated with bread, where consumers are willing to pay more for aesthetically pleasing and unique products [7] - High-quality ingredients and rising operational costs, including rent and marketing, are contributing factors to the price increases [7][8] Industry Trends - The baking industry is experiencing significant growth, with projections indicating that the retail market size will reach 662.15 billion yuan by 2025, reflecting a 153.72% increase from 2020 [8] - Despite the trend towards higher-priced items, there remains a stable demand for affordable bread, suggesting that lower-priced options will continue to exist in the market [8]