7月4-5日，"格隆汇·中期策略峰会·2025"盛大开幕，在格隆汇ESG金格奖评选环节中，粉笔(02469.HK)荣获"ESG卓越 PR团队"奖项。 用技术讲好职教叙事，品牌价值持续升维 PR团队成果显著背后，实际是粉笔在职教领域品牌价值持续提升的直接体现。 回顾成立至今，粉笔上线粉笔App，初步探索线上职业教育模式，通过技术驱动内容丰富升级，随后开辟线上线下相 结合的OMO模式，推动商业化不断提速。现在通过AI技术应用带来产品创新、体验升级和效率提升，粉笔率先迈入 了AI与业务深度融合的职教4.0阶段。 在每个发展阶段，粉笔一直以技术突破和模式变革来驱动品牌升级，巩固市场领先地位。比如创新推出直播课模式， 嵌入实时直播系统，推出在线模考以及综合在线题库，通过题库+直播结合的模式打开成长空间。 还比如在职教4.0阶段，粉笔推出自研的首个行业垂域大模型，在核心能力的表现上优于主流通用大模型，并以此为基 础，建立起包括粉笔AI老师、精品AI面试点评在内的AI产品矩阵，成功渗透到多个核心场景。AI面试点评相关功能自 上线以来用户调用超过500万次，2025年上半年净收款同比增长逾10倍。 上半年，粉笔进一步扩充产品 ...

Group 1 - Huawei's new product launch on May 19 introduced the integration of the Fenbi app into the HarmonyOS PC ecosystem, marking it as one of the first innovative applications in the education sector [1] - The Fenbi app enables seamless cross-device collaboration and intelligent interaction, enhancing user experience by allowing real-time data synchronization across mobile, tablet, and PC devices [1] - The app integrates Huawei's intent framework, providing core functionalities like live classes and question answering through service cards on HarmonyOS devices, accessible via voice commands or desktop cards [1] Group 2 - Fenbi, as a leading education technology company, is leveraging technology to achieve cost reduction and enhanced user experience, with its domain-specific model set to become the first nationally registered vocational education model in 2024 [2] - The company has launched products such as Fenbi AI Teacher, premium interview AI feedback, and AI question practice systems, focusing on the three core scenarios of "high-frequency learning, essential needs, and systematic improvement" [2] - By utilizing the HarmonyOS ecosystem, Fenbi aims to explore more cross-end innovative scenarios, prioritizing user-centric design to create smarter, safer, and more efficient applications [2]

Core Viewpoint - Huawei held a product launch event on May 19, where it announced that Chalk (粉笔) has fully integrated into the HarmonyOS PC application ecosystem, becoming one of the first innovative applications deeply adapted to the education and learning sector [1] Group 1 - Huawei's product launch event showcased its commitment to expanding the HarmonyOS ecosystem [1] - Chalk's integration into HarmonyOS PC signifies a strategic move to enhance educational technology offerings [1] - The collaboration highlights the growing importance of operating system ecosystems in the education sector [1]