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富德生命人寿最新行业建言:从“被动赔付”到“健康伙伴”,打开商保支付广阔空间
Sou Hu Cai Jing· 2025-10-15 06:42
Core Insights - The establishment of the Commercial Insurance Payment Committee by the China Anti-Cancer Association highlights the strategic transformation and upgrade of insurance companies, with a focus on creating a win-win situation for patients, hospitals, and insurers [1][2] Group 1: Commercial Insurance Payment Insights - The current proportion of medical expenses covered by commercial insurance in China is only about 10%, significantly lower than the at least 30% in developed countries like the United States, indicating substantial market growth potential under the "Healthy China" initiative [2] - Three key strategies proposed for achieving a win-win situation among patients, hospitals, and insurers include: 1. Early intervention in treatment to provide timely professional guidance and control unnecessary payouts due to overtreatment [2][3] 2. Standardization of diagnostic and treatment processes to ensure clarity in treatment plans and insurance coverage [3] 3. Precise pricing of insurance products based on extensive data analysis to enhance profitability [3][4] Group 2: Strategic Transformation of the Company - The company is transitioning from being a mere payer to an active participant in health management, aligning with its recent "Health Life" brand philosophy, which emphasizes comprehensive insurance protection and health service integration [3][4] - The company has launched the "Beautiful Life" brand to address aging challenges and home care needs, integrating insurance products with elderly care services [6] - The "Beautiful Life 2.0" upgrade promotes an active lifestyle for seniors, encouraging independence and social engagement, which has been positively received in the market [6] - The "Health Life" brand offers a comprehensive solution for customer needs, enhancing the insurance service experience through a one-stop approach [7] Group 3: Performance and Future Outlook - The company's premium structure has improved, with renewal premiums accounting for 71.2% of total premiums in the first half of 2025, indicating strong customer trust and business quality [8] - The strategic upgrade and role transformation are supported by ongoing capability building, aiming to create a value loop that integrates strategy, execution, funding, branding, products, and talent [8] - The company is positioned to capture significant market share in the trillion-dollar health and elderly care market, aiming for steady growth and value creation [8]
富德生命人寿“美好生活”居家适老化改造落地山东淄博,镌刻三代人的温情守护
Qi Lu Wan Bao· 2025-06-18 03:43
Group 1: Industry Trends - The aging population is undergoing unprecedented changes, with "youth-oriented nursing homes" becoming a new trend that attracts younger individuals to experience retirement life early [1] - There is a shift from dependency-based retirement to autonomy-based retirement, emphasizing personal independence and enjoyment in later life [1] - People are proactively planning their retirement through financial products and insurance, aiming to build a solid economic foundation for their later years [1] Group 2: Company Initiatives - Fude Life Insurance has launched the "Beautiful Life" health and wellness brand, focusing on high-quality development in retirement finance by integrating insurance protection with elderly care services [2] - The brand offers a one-stop, personalized home care solution that includes basic life care, cultural enrichment, health management, and home modifications [2][3] - The "Beautiful Life" program utilizes a customer experience center as a platform for clients to understand and experience elderly care services and modifications [2] Group 3: Service Offerings - The program includes "take-home facilities" for home modifications and "take-home services" through the "Fude Butler" service, which assists elderly individuals in daily tasks and health follow-ups [3] - Home modification services are tailored to meet the specific needs of elderly clients, enhancing their living environment and safety [3] Group 4: Case Study - A typical case involves a 53-year-old client who purchased a retirement annuity insurance policy to secure her children's future, demonstrating proactive planning in response to current retirement trends [4] - The client utilized the insurance to access home modification services after a family incident highlighted the importance of home safety for elderly relatives [4][5] - The modifications included safety features that significantly improved the living conditions for the elderly family member, showcasing the effectiveness of the company's services [5] Group 5: Emotional Impact - The insurance policy serves as a lasting legacy for the client, providing peace of mind for her children and enhancing the quality of life for her elderly mother [6] - The emotional connection and sense of security provided by the insurance and home modifications illustrate the deep familial bonds and care across generations [6]