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四川荣县2024年茶产业综合产值近52亿元
Xin Hua Cai Jing· 2025-05-10 12:01
Core Insights - The 14th Sichuan International Tea Expo opened on May 9 in Chengdu, with Rong County awarded the title of "Top Ten Counties for the Revitalization of the Refined Sichuan Tea Industry" [1] - Rong County's tea production is projected to reach 31,900 tons in 2024, with a comprehensive industry output value of nearly 5.2 billion yuan [1][2] - The expo showcased Rong County's unique cultural elements, integrating local tea, lanterns, dragons, and salt, highlighting the region's cultural heritage alongside its tea industry [1] Industry Overview - Rong County is a significant tea-producing area in Sichuan, with notable characteristics such as early market entry, high-quality picking, and premium sales prices [2] - The county has approximately 220,000 acres of tea gardens, including 60,000 acres designated as standardized production bases for green food [2] - There are 45 tea processing enterprises in Rong County, including one national leading enterprise and six provincial leading enterprises [2] Product Development - Rong County's first branded tea drink, Longdu Xiangming Jasmine Tea Beverage, was launched at the expo, enhancing the variety of tea products and injecting new vitality into the tea industry [1] - The county's pottery creative park features exquisite tea ware that merges pottery culture with tea culture, offering consumers a unique aesthetic experience [1] Future Plans - Rong County aims to leverage the integration into the Chengdu-Chongqing economic circle by strengthening industrial base construction, increasing technological investment, and ensuring product quality [2] - The county plans to promote the integration of the tea industry with culture, tourism, and health industries to enhance market competitiveness [2]
荣县市场监管局抓好质量服务 助力品质消费
Sou Hu Cai Jing· 2025-03-25 09:52
荣县市场监管局抓好质量服务 助力品质消费 近年来,为营造高品质消费"软环境",四川省荣县市场监管局着力抓好产品质量。通过兜牢产品质量"底线",提升特色品牌"上限",聚焦小作坊升级、个体 工商户提质、区域特色品牌建设三个维度,通过技术指导、政策引领等方式,持续释放质量支撑作用,助力品质消费提质扩容。 消费品升级不仅要提质,更要在个体工商户培育和品牌建设方面扩容,为迎合大众消费升级"口味",打造多元化消费场景和区域特色产品。在个体工商户培 育上,荣县市场监管局依托信用评价体系,探索个体工商户分类精准帮扶模式,构建"生存型+成长型+发展型"梯度培育体系,制定荣县"名特优新"个体工商 户分类标准,深化"知名"品牌创建、推动"特色"产业发展、聚焦"优质"技艺传承、加大"新兴"培育力度,增强特色个体工商户市场竞争力,累计认定"名特优 新"个体工商户27户。 同时,在"盐""茶""陶"区域特色名片打造上,荣县市场监管局不断致力于以"荣县土陶""荣县花茶"为代表的地标品牌产业标准化、规范化、品牌化建设,通 过制定荣县土陶生产技术规范、荣县土陶地理标志证明商标使用管理规范、荣县花茶等多个团体、行业标准,进一步规范相关行业生产、 ...