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盈趣科技(002925):IQOS新品迭代周期临近 经营有望逐季向上
Xin Lang Cai Jing· 2025-07-01 08:43
Group 1: PMI and HNB Market Insights - PMI's investor event highlighted that the share of vaporized e-cigarettes in IQOS's customer acquisition channels in Europe has increased to 20%, indicating a growing appeal of HNB products among vaporized cigarette consumers [1] - The proportion of IQOS users who also use Philip Morris's ZYN or VEEV products has doubled from 16% in Q1 2024 to 32% in Q1 2025, showcasing the increasing cross-utilization effect among different tobacco product categories [1] - HNB product penetration is expected to accelerate due to new product launches and improved user experiences, with current global penetration below 6% [2] Group 2: Product Development and Market Trends - The latest IQOS product iteration, Iluma i series, was released in March 2024, and significant technological advancements are anticipated in the next iteration expected in 2026 [2] - The company has upgraded its status from a secondary plastic component supplier to a primary supplier for complete devices and key heating components, which is expected to enhance revenue contributions [2] - The air purification and water purification markets are projected to grow significantly, with the U.S. air purifier market expected to rise from approximately $4.546 billion in 2024 to $6.82 billion by 2030, reflecting a CAGR of about 7.2% [3] Group 3: Diversification and Growth Opportunities - The automotive electronics sector is anticipated to maintain rapid growth, with a projected market size increase from CNY 614 million in 2024, representing a year-on-year growth of 19% [4] - The collaboration with Logitech has deepened, leading to increased revenue from gaming and video collaboration products, with gaming product revenue growing from $245 million in 2016 to $1.338 billion in 2024 [4] - The brain-computer interface sector is gaining traction, with successful collaborations and product sales to numerous educational and research institutions, which may contribute positively to future performance [6] Group 4: Financial Projections - The company is expected to achieve revenues of CNY 46.09 billion, CNY 57.51 billion, and CNY 67.59 billion for the years 2025 to 2027, reflecting year-on-year growth rates of 29.01%, 24.77%, and 17.52% respectively [7] - Net profits are projected to reach CNY 4.60 billion, CNY 6.41 billion, and CNY 8.34 billion for the same period, with significant growth rates of 82.86%, 39.41%, and 30.05% respectively [7]