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公牛集团2024年财报:营收增长放缓,新能源业务成亮点
Sou Hu Cai Jing· 2025-05-05 13:59
Core Viewpoint - In 2024, the company achieved a revenue of 16.831 billion yuan, a year-on-year increase of 7.24%, and a net profit of 4.272 billion yuan, up 10.39% year-on-year, indicating growth across its three main business segments despite some operational pressures [1] Group 1: Electrical Connection Business - The electrical connection business generated revenue of 7.683 billion yuan, growing by 4.01% year-on-year, but the growth rate has slowed compared to previous years [4] - The company has made significant progress in product innovation and channel expansion, launching high-end products like "zero-gap ultra-thin track" sockets and touch smart screens, enhancing brand recognition among younger consumers [4] - Despite improvements in supply chain management through automation and digitalization, challenges such as raw material price fluctuations and cost pressures remain significant [4][6] Group 2: Smart Electrical Lighting Business - The smart electrical lighting segment achieved revenue of 8.331 billion yuan, reflecting a year-on-year growth of 5.42%, supported by the establishment of flagship stores and new retail models [5] - While the company has gained market share in products like wall switches and LED lighting, there is a noted lack of innovation, particularly in the high-end market [5][6] - The company needs to increase investment in channel expansion and brand building to adapt to the intensifying competition in the home decoration market [6] Group 3: New Energy Business - The new energy segment saw remarkable growth, with revenue reaching 777 million yuan, a staggering increase of 104.75% year-on-year, marking it as a highlight in the financial report [7] - The company has successfully developed key components through in-house capabilities, addressing technical challenges in core controllers [7] - Despite the rapid growth, the company faces challenges in technology research and market expansion, necessitating further investment in product innovation and supply chain management [7][8] Group 4: Overall Performance - Overall, the company has strengthened its leading position in electrical connection, smart electrical lighting, and new energy sectors through continuous product innovation and market expansion [8] - The company must enhance its innovation efforts and optimize supply chain management to sustain growth amid increasing market competition and cost pressures [8]