Core Viewpoint - The company, Jinlu Business Aviation, has achieved significant operational success and innovation in the past four years since joining the Liaoning Fangda Group, focusing on safety management, service quality, and the integration of various business models to drive high-quality development in the industry [1][2][5]. Group 1: Party Building and Corporate Culture - Since joining Liaoning Fangda Group, Jinlu Business Aviation has emphasized a "party-building as the soul" corporate culture, establishing a strong foundation with 222 party members, accounting for 42.29% of total employees [2]. - The company has set up 24 "Party Member Pioneer Posts" in key positions to encourage members to take the lead in important operations, enhancing overall safety and operational efficiency [2]. Group 2: Safety Management - Safety is regarded as the lifeline of the company, which has integrated party building with safety management, maintaining an excellent safety record without any significant safety incidents [3]. - Jinlu Business Aviation has achieved a zero non-conformance rate in the IS-BAO Stage 3 safety management audit and has received multiple safety awards, including the Corporate Business Flying Safety Award from NBAA [3]. Group 3: Business Innovation and Service Upgrades - The company is focusing on business model innovation, collaborating with partners to create new service offerings, such as "Business Aviation + Low-altitude Travel," enhancing customer experience through a one-stop travel solution [4]. - Jinlu Business Aviation plans to increase digital investments, incorporating AI and big data into flight planning and customer service to improve operational efficiency [4]. Group 4: Social Responsibility and National Mission - Jinlu Business Aviation actively participates in national strategic initiatives, providing support for major events like the G20 Summit and the Asian Games, and has completed over a hundred important flight missions since joining the group [5]. - The company has established a significant FBO network across major cities in China, enhancing its service capabilities and contributing to local economic growth [5]. Group 5: Global Resource Integration - The company announced a plan to integrate its subsidiaries into a unified platform, Jinlu Business Aviation Group, to enhance its operational capabilities [6]. - Jinlu Business Aviation has expanded its international presence in regions such as Hong Kong, Singapore, and the Middle East, establishing a comprehensive service network covering various aviation-related services [7].

Core Insights - HNA Aviation Group has established Beijing Golden Deer Business Aviation Co., Ltd. with a registered capital of 100 million RMB, marking the official launch of a comprehensive resource integration plan for business aviation [1] - The integration aims to create a complete ecosystem covering the entire lifecycle of business jets, providing a "one-stop" aviation solution for high-end global clients [1][2] - Golden Deer Business Aviation Group has been in the industry for 30 years, with over 350,000 safe flight hours and a fleet size that ranks first in the Asia-Pacific region [1] Business Model and Services - The group will consolidate various entities under a unified platform, enhancing operations, management, maintenance, and support services for business jets [1][2] - The service model includes chartering, management, ground services, maintenance, and asset trading, creating a synergistic ecosystem that offers personalized and digital services [2] - Clients will benefit from reduced communication and management costs by interfacing solely with Golden Deer for all aviation needs [2] Market Strategy - The group plans to strengthen its market share in key domestic regions such as Beijing-Tianjin-Hebei, Yangtze River Delta, and Guangdong-Hong Kong-Macao Greater Bay Area, while exploring emerging markets in central and western China [3] - Internationally, the group aims to expand its business jet services in regions along the Belt and Road Initiative and key areas in Europe and the U.S. [3] - Golden Deer has established branches in the UAE, Singapore, Malaysia, and Vietnam to build a service network in Southeast Asia, the Middle East, and North Africa [3] Technological Innovation and Sustainability - The group has identified technological innovation and sustainable development as strategic priorities, focusing on the research and development of electric and hybrid business jets [3] - Plans are in place to gradually promote the use of Sustainable Aviation Fuel (SAF) on domestic routes starting in 2027, with a target of achieving a 10% SAF coverage on international routes by 2030 [4] - Golden Deer is also exploring the eVTOL market and aims to become a leading operator in this emerging sector [4] Industry Leadership - Golden Deer has set multiple industry records in China, including being the first business jet operator and the first to conduct management services in the country [4] - The company has played a pivotal role in the development of China's business aviation sector, establishing itself as a leader in the industry [4][5] - The launch of Golden Deer Business Aviation Group signifies a shift in the Chinese business aviation industry from "scale expansion" to "value creation" [5]

Core Viewpoint - The 14th Finance Summit and 2025 New Quality Productivity Entrepreneur Conference was held in Shanghai, where Golden Deer Business Aviation received two awards: "2025 (Industry) Influential Brand" and "2025 Corporate Social Responsibility Model Award" [1] Group 1: Awards and Recognition - Golden Deer Business Aviation has won the CFS Finance Summit "Influential Brand" award for four consecutive years since 2022, reflecting its stable operations and industry influence [1] - The awards were evaluated based on criteria such as innovation, practicality, influence, and sustainability by a committee of experts, media leaders, and research institutions [1] Group 2: Company Milestones - Since its establishment in 1995, Golden Deer has achieved several milestones, including being the first business aviation operator in China and the first to obtain IS-BAO certification [2] - The company has set multiple records in the industry, including being the first to operate in Tibet and the first to reach Antarctica with a commercial aircraft [2] Group 3: Service Offerings - Golden Deer has developed a comprehensive service chain for business jets, including management, chartering, maintenance, ground support, and asset trading [3] - The company operates multiple AOCs and has established branches in countries such as the UAE, Singapore, Malaysia, and Vietnam, covering a wide range of aircraft types [3] Group 4: Technological Innovation - The company has been proactive in technological innovation, developing its own operational control and risk management systems as early as 2007 [4] - Golden Deer became the first business aviation operator in China to use an electronic flight bag (EFB), significantly reducing paper consumption and carbon emissions [4] - The company is exploring eVTOL technology in collaboration with Volant Aviation to create a new model of "business aviation + low-altitude travel" [4] Group 5: Social Responsibility - Golden Deer has executed nearly 2,000 rescue missions, demonstrating its commitment to social responsibility and emergency response [4] - The company actively participates in national flight missions and has received multiple awards for its contributions to civil aviation [6] Group 6: Future Plans - As it celebrates its 30th anniversary, Golden Deer aims to strengthen its leading position in the Asia-Pacific business aviation market and enhance its digital infrastructure [6] - The company plans to integrate artificial intelligence and big data technologies to improve service quality and operational efficiency [6]