Core Viewpoint - The popularity of "Su Super" has significantly increased among the youth, leading to a surge in youth football training registrations and related consumption in Jiangsu province [1][2][3]. Group 1: Youth Football Training - In Jiangsu, there has been a rapid increase in registrations for youth football training courses, particularly with the arrival of summer vacation [2][3]. - A football training course in Nanjing reported a 20% increase in inquiries compared to last year, with a notable interest from children aged 4 to 6 [5]. - Many parents, who previously had little knowledge of football, are now seeking information about football courses for their children [7]. Group 2: Football Merchandise Sales - The official merchandise store for "Su Super" reported sales of approximately 8,000 jerseys in the last ten days, with a 30% increase in sales over the past week [9][10]. - Since the start of "Su Super" on May 10, the search volume for football-related products in Jiangsu has doubled, with Suzhou leading in transaction volume for football equipment [12]. - Specific product sales have seen remarkable increases, such as tactical boards in Suqian, which have tripled in sales, and shin guards in Yangzhou, which have increased by over 200% [12].

Core Viewpoint - The popularity of "Su Super" has significantly increased youth football training registrations and related consumption in Jiangsu province during the summer vacation period [1][2]. Group 1: Youth Football Training - There has been a 20% increase in inquiries for youth football training compared to last year, particularly among children aged 4 to 6 [4]. - Many parents who previously had little knowledge of football are now seeking information and enrolling their children in football courses [4]. Group 2: Football-Related Product Consumption - The "Su Super" league has led to a surge in sales of football-related products, with approximately 8,000 jerseys sold in the last ten days, marking a 30% increase in sales in the past week [5]. - Data from an e-commerce platform indicates that since the start of "Su Super" on May 10, the search volume for Jiangsu football-related products has doubled, with Suzhou leading in transaction volume [7]. - Specific product sales have seen remarkable increases, such as tactical boards in Suqian, which have tripled in sales, and leg guards in Yangzhou, which have increased by over 200% [7].