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车展对话|安波福杨晓明:推行本土化战略,推进核心物料国产化
Bei Ke Cai Jing· 2025-04-28 13:19
Core Viewpoint - The Shanghai Auto Show showcases Ambarella China's end-to-end intelligent driving solutions, emphasizing 100% localization based on domestic supply chains [1] Group 1: Intelligent Driving Development - Intelligent driving is entering a rational development phase after a period of overheating and capital speculation, with expectations for future growth remaining positive [2][4] - The industry has faced challenges in key areas such as decision algorithms and reliable sensor technology, which have not yet achieved revolutionary breakthroughs [4] - Long-term, the core values of intelligent driving—safety, convenience, and efficiency—remain essential, with potential for expansion from specific scenarios to full-scale applications [5] Group 2: Localization Strategy - The company adheres to a localization strategy, aligning with China's trend of "self-control" in the automotive industry, and is increasing R&D investment to promote core material localization [7] - The localization rate for materials like copper and plastic is high, while the localization rate for electronic components has quadrupled in the past two years [7] - Ambarella has established multiple centers for local data collection, algorithm training, and scenario validation, achieving 100% localization for new intelligent vehicle solutions [7] Group 3: Globalization Support for Chinese Automakers - The two main challenges for Chinese automakers going global are "technical adaptation" and "data compliance," which Ambarella addresses by understanding local laws and regulations [9] - The company has developed advanced driver assistance systems for the European market that have received EU certification, aiding automakers in overcoming technical and regulatory barriers [9] - Ambarella's global data management system and manufacturing bases in 50 countries ensure stable supply for automakers' overseas products [10]