Investment Rating - The investment rating for the company is "Accumulate" [1] Core Views - The company achieved a revenue of 32.33 billion yuan in FY24, representing a year-on-year increase of 247.86%, and a net profit attributable to shareholders of 294 million yuan, up 453.95% year-on-year [2] - The company is focusing on high-quality growth in its discount retail business, with a significant increase in store numbers and operational efficiency [3][4] - The company has announced a restricted stock incentive plan for 2025, aimed at enhancing growth potential [6][7] Summary by Sections Financial Performance - In FY24, the company reported a revenue of 32.33 billion yuan, with a net profit of 294 million yuan, and a non-recurring net profit of 258 million yuan, showing substantial growth compared to the previous year [2] - For Q4 of FY24, the revenue was 11.72 billion yuan, with a net profit of 209 million yuan, marking an impressive year-on-year increase of 894.27% [2] Business Expansion - The company has been rapidly expanding its discount retail business, achieving a revenue of 31.79 billion yuan in FY24, which is a 262.94% increase year-on-year [3] - By the end of FY24, the company had 14,196 stores, adding 9,776 new stores during the year, while maintaining a low closure rate of 2.2% [4] Profitability - The net profit margin for the discount retail business reached 2.70% in FY24, an increase of 2.32 percentage points year-on-year, indicating improved profitability [5] - The company’s net profit for Q1 of FY25 was 412 million yuan, with a profit margin of 3.85% [5] Incentive Plan - The company has introduced a restricted stock incentive plan for 2025, granting approximately 2.21 million shares to 70 core employees, with performance targets set for net profit growth over the next four years [6][7] Future Projections - Revenue forecasts for 2025 and 2026 have been revised upwards to 53.88 billion yuan and 62.09 billion yuan, respectively, with EPS estimates adjusted to 4.82 yuan and 6.50 yuan [8]

Investment Rating - The investment rating for the company is "Buy" [2] Core Views - The company demonstrated strong competitive advantages in its business model, with a significant revenue increase of 124% year-on-year in Q1 2025, reaching 10.82 billion yuan, and a notable rise in net profit to 215 million yuan from 6 million yuan in Q1 2024 [1][2] - The snack retail business achieved revenue of 10.69 billion yuan in Q1 2025, with a net profit margin of 3.85%, reflecting a sequential improvement of 1.11 percentage points from Q4 2024 [2] - The company is expected to maintain a strong return on equity (ROE) of 47.1% in 2025, with projected net profits of 978 million yuan and a revenue forecast of 54.77 billion yuan [3] Summary by Sections Revenue and Profitability - The company reported total revenue of 10.82 billion yuan in Q1 2025, a 124% increase year-on-year, and a net profit of 215 million yuan, compared to 6 million yuan in Q1 2024 [1][2] - The gross profit margin for Q1 2025 was 11%, an increase of 1.2 percentage points year-on-year, while the sales expense ratio and management expense ratio decreased by 0.7 and 0.5 percentage points, respectively [2] Business Model and Competitive Advantage - The company’s snack retail business continues to show strong competitive advantages, with a significant number of stores (14,196) contributing to its market position [2] - The business model is characterized by "low margin, high turnover," with inventory turnover days maintained at 15-16 days, indicating efficient inventory management [2] Future Projections - Revenue and net profit forecasts for 2025 and 2026 are 54.77 billion yuan and 19.2 billion yuan, and 67.19 billion yuan and 25.3 billion yuan, respectively, with an upward adjustment in net profit for 2025 to 980 million yuan [2][3] - The company is expected to continue improving its return on equity, with projections of 47.1% in 2025 and 38.7% in 2026 [3]