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以“新”动能守护百姓“钱袋子” 渤海银行多维发力开展2025年金融教育宣传周活动
Zhong Jin Zai Xian· 2025-09-26 02:44
Core Viewpoint - The financial education campaign led by the National Financial Regulatory Administration aims to enhance financial literacy and protect consumer rights, with BoHai Bank actively participating in various educational activities across the country [1] Group 1: New Quality and Effectiveness - BoHai Bank has innovatively engaged in campus education by collaborating with local education departments and police to deliver financial knowledge to students during the back-to-school season [2] - The bank's branches in different cities have organized various anti-fraud educational activities targeting college students, emphasizing the importance of financial safety [4] Group 2: Establishing New Standards - BoHai Bank focuses on consumer concerns by developing a multi-functional financial consumer protection service model, which includes financial education, risk warnings, and dispute resolution [4][6] - The bank has published two series of consumer rights protection case compilations, analyzing real-life scenarios such as credit repair and fraud, to raise awareness among financial consumers [6] Group 3: Innovative Communication Methods - The bank has utilized local dialects and regional characteristics in its promotional videos to effectively communicate consumer protection knowledge, enhancing relatability and understanding [7] - A light show at the bank's headquarters during the financial education week showcased its commitment to social responsibility [7] Group 4: New Tools for Engagement - BoHai Bank is leveraging AI technology to reshape consumer rights protection, implementing AI in online financial education and creating themed short videos that connect consumer protection concepts with historical narratives [8][10] - The introduction of an AI-powered assistant, "Financial Knowledge Officer Xiao Bo," aims to provide interactive financial education and support through natural language processing and risk scenario simulations [10] Group 5: Future Commitment - BoHai Bank plans to continue enhancing its financial education mechanisms and innovate its outreach methods to improve public satisfaction and security in financial services [10]
金融知识赶大集,守护“钱袋子”:民生银行东营广饶支行积极开展金融教育活动
Qi Lu Wan Bao· 2025-09-22 09:38
Core Points - The article highlights the efforts of Minsheng Bank's Dongying Guangrao branch in promoting financial literacy among rural residents through a consumer protection awareness campaign [1][2] - The campaign focuses on educating the elderly about preventing telecom fraud, safeguarding personal information, and understanding basic financial knowledge [1] - The initiative received positive feedback from the community, indicating its effectiveness in enhancing financial literacy [2] Group 1 - The campaign titled "Protect Your 'Wallet'" aims to raise awareness about telecom fraud, personal information security, and basic financial concepts among rural residents [1] - Bank staff analyzed common fraud cases, such as telecom scams and impersonation, advising the public to remain vigilant and cautious [1] - The campaign also included educating the elderly on identifying counterfeit currency and using mobile payment methods, bridging the digital divide [2] Group 2 - The bank plans to expand its consumer protection awareness initiatives and establish a long-term mechanism for financial education [2] - The event was well-received by villagers, reflecting a strong community interest in improving financial literacy [2] - The overall goal is to support the stable and healthy development of the regional economy through enhanced financial knowledge [2]
邮储银行创新消保教育宣传场景,筑牢消费者财产安全防线
Xin Hua Wang· 2025-08-13 07:51
Core Insights - China Postal Savings Bank is actively integrating financial education into various community settings, aiming to provide comprehensive financial support to different demographics [1][2][3][4][5][6] Group 1: Financial Education Initiatives - The bank has conducted over 81,000 financial education activities, reaching more than 540 million consumers by mid-2025 [1] - Online financial education activities exceeded 6,300, impacting over 300 million consumers [1][2] - Various engaging formats such as cartoons, simulations, and expert lectures are used to enhance consumer learning [2] Group 2: Targeted Outreach - The bank focuses on rural areas, conducting 1,477 "Financial Knowledge into Villages" events to educate farmers on loan policies and fraud prevention [3] - Special services for the elderly include dedicated branches and educational programs to help them avoid financial scams [4] - Initiatives in schools aim to instill financial literacy among youth, addressing issues like saving and recognizing scams [5] Group 3: Community and Business Engagement - The bank collaborates with local enterprises to provide financial education tailored to new citizens, focusing on risk prevention in financing [6] - The bank's efforts include creating a digital impact through online platforms and interactive content to engage consumers effectively [2][6]